TATACONSUMNSE29 March 2022

TATA CONSUMER PRODUCTS LIMITED has informed the Exchange about Investor Presentation on Proposed Group Simplification

TATA CONSUMER PRODUCTS LIMITED

March 29, 2022

National Stock Exchange of India Limited Exchange Plaza,5th floor Plot No. C/1, G Block Bandra Kurla Complex Bandra (E) Mumbai 400 051 Scrip Code – TATACONSUM

BSE Limited 1st Floor, New Trading Wing Rotunda Building, PJ Towers Dalal Street Mumbai 400 001

Scrip Code - 500800

The Calcutta Stock Exchange Limited 7 Lyons Range Kolkata 700 001 Scrip Code (Demat) 27 (Physical)

10000027

Sub: Intimation under Regulation 30 of Securities and Exchange Board of India (Listing

Obligations and Disclosure Requirements) Regulations, 2015

Ref:

(1) Composite Scheme of Arrangement amongst Tata Consumer Products Limited and Tata Coffee Limited and TCPL Beverages & Foods Limited and their respective shareholders and creditors

(2) Capital infusion in TCPL Beverages & Foods Limited, wholly owned subsidiary of the Company

Dear Sir/ Madam,

Pursuant to Regulation 30 read with Schedule III of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015 (“Listing Regulations”), we wish to inform the Stock Exchanges that the Board of Directors of Tata Consumer Products Limited (“TCPL” or the “Company”) at its meeting held on March 29, 2022 has, inter alia, approved the Composite Scheme of Arrangement amongst the Company, Tata Coffee Limited (“TCL”) and TCPL Beverages & Foods Limited (“TBFL”) (TCPL, TBFL and TCL are collectively referred to as the “Companies”) and their respective shareholders and creditors under Sections 230 to 232 and other applicable provisions of the Companies Act, 2013, the rules and/ or regulations made thereunder (including any statutory modification(s) or re- enactment(s) thereof for the time being in force) (such scheme referred to as “the Scheme”).

TCL is a subsidiary of the Company and its shares are listed on BSE Limited and the National Stock Exchange of India Limited. TBFL is a wholly owned subsidiary of the Company.

Pursuant to Regulation 30(9) of the Listing Regulations, we also wish to inform the Stock Exchanges that the Board of Directors of TCL and TBFL, have also approved the draft of the Scheme at their respective meetings held on March 29, 2022.

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

The Scheme inter alia provides for the following:

(a)

(b)

as a first step, the demerger of the Demerged Undertaking (as defined in the Scheme) (comprising of the Plantation Business (as defined in the Scheme)) of TCL into TBFL and in consideration, the consequent issuance of equity shares by TCPL (as the holding company of TBFL) to all the shareholders of TCL (other than TCPL) in accordance with the Share Entitlement Ratio (as defined in the Scheme), pursuant to the provisions of Section 2(19AA) read with Section 2(41A) and other relevant provisions of the IT Act (“Demerger”);;

as a second step, followed immediately by the amalgamation of TCL (comprising the Remaining Business of TCL (as defined in the Scheme) with TCPL and in consideration, the consequent issuance of equity shares by TCPL to all the shareholders of TCL (other than TCPL) in accordance with the Share Exchange Ratio (as defined in the Scheme), pursuant to the provisions of Section 2(1B) and other relevant provisions of the IT Act (as defined hereinafter) (“Amalgamation”); and

(c)

various other matters consequential or otherwise integrally connected therewith.

The equity shares to be issued by the Company to all the shareholders of TCL pursuant to the Scheme, would be listed on the BSE Limited, National Stock Exchange of India Limited and the Calcutta Stock Exchange Limited (collectively referred to as “Stock Exchanges”), where the shares of the Company are currently listed.

The Scheme is subject to inter-alia receipt of the approval of the requisite majority of the public shareholders and creditors (if applicable) of the Companies, the Stock Exchanges, the Securities and Exchange Board of India, National Company Law Tribunals (benches at Kolkata and Bengaluru) and other regulatory authorities, as may be applicable.

The Scheme as approved by the Board would be available on the website of the Company at www.tataconsumer.com, post submitting the same to the Stock Exchanges.

In terms of the Listing Regulations read with the SEBI Circular No CIR/CFD/CMD/4/2015 dated September 9, 2015 on Continuous Disclosure Requirements, we are furnishing herewith the details of the Scheme as Annexure I.

We have also enclosed a Press Release being issued, in this regard, as Annexure II and a copy of the Investors Presentation as Annexure III.

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

Further, the Board of Directors of the Company at the aforesaid meeting also approved the capital infusion of amount up to Rs. 7.50 Crores (Rupees Seven Crores Fifty Lakhs only), in TCPL Beverages & Foods Limited (“TBFL”), a newly incorporated wholly owned subsidiary of the Company, in one or more tranches, in the form of Preference Shares on such terms and condition as may be decided between the Company and TBFL.

We request you to take this on record, and to treat the same as compliance with the applicable provisions of the Listing Regulations.

Yours Sincerely For Tata Consumer Products Limited

Neelabja Chakrabarty Company Secretary

Encl: as above

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

Annexure I – Disclosures in terms of Regulation 30 of the SEBI Listing Regulations read with SEBI Circular on Continuous Disclosure Requirements

Sr. No i.

ii.

iii.

Part A – Demerger

Particulars

Brief details of the division to be demerged

of

the

the

Turnover demerged division and as percentage to the total turnover of the listed entity immediately preceding in financial / based on financials of the last financial year Rationale for demerger

year

The Scheme inter-alia provides for the Demerger of the Demerged Undertaking (as defined in the Scheme), i.e. the entire Plantation Business of TCL. The “Plantation Business” of TCL has been identified as the business of TCL relating to the cultivation, curing, processing, manufacture and sale of tea, coffee, pepper and other plantation crops including other plantation allied business and the roast and ground coffee facility in Kushalnagar works.

The turnover of the Demerged Undertaking for the financial year 2020-2021 was Rs 375.70 Crores representing 51% of the total standalone turnover of TCL for the said financial year.

Rationale Arrangement:

for

the Composite Scheme

of

TCPL is currently engaged in a consumer product business, with food and beverages portfolio, with operations across the globe. The operations of TCL and its subsidiaries are substantially in instant coffee extraction, branded coffee and plantation businesses. TCL is currently a subsidiary of TCPL. The Scheme is being proposed with a view to simplifying the management and operational structures of the Companies in order to increase efficiencies and generate synergies.

The proposed Scheme would be in the best interest of the Companies and their respective shareholders, employees, creditors and other stakeholders as the proposed restructuring pursuant to this Scheme is expected, inter alia, to result in the following benefits:

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Benefits of the Demerger: (a) Creating a dedicated plantation vertical with focused attention on the plantation business, which will enable increased efficiencies and generate the various plantation businesses wholly or partly owned by TCPL and better resource allocation, resulting in enhancement of shareholders’ value.

synergies amongst

(b) The shareholders of TCL (other than TCPL) will be allotted shares of TCPL and therefore will be shareholders of a larger branded consumer products business with multiple growth avenues and at the same time, will the plantation continue business.

to participate

in

(c) The profile, operations, management risk and return associated with the Plantation Business is distinct from that of the Remaining Business and therefore the Scheme would lead to sharper focus on both the businesses.

Benefits of the Amalgamation: (a)

Integration of TCL and TCPL’s extraction business activities under a single entity through the amalgamation will result inter alia in focused management attention, operational efficiencies, revenue and cost synergies including from commonality of customers, sales and supply chain opportunities through enhanced geographical reach with a wider variety of product offerings which will help in gaining market share, optimization of capital, operational promotion) (including expenditure, leveraging sales and distribution network and simplification of overlapping infrastructure.

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

(b) The amalgamation of TCL with TCPL would bring about synergy of operations and benefit of scale and additionally, the legal and regulatory compliances of both the listed entities will be unified and streamlined.

(c) The amalgamation will enable efficient consolidation of ownership interests in the international branded business owned by TCPL and TCL which will result in cost benefits, other efficiencies

operating

higher

and

Therefore, in view of the above, the implementation of the Scheme will result in the following benefits:

(a) Dedicated and specialized management focus the respective

the specific needs of

on businesses.

(b) Having one listed company for consumer and related businesses and convergence of minority interests from TCL into TCPL.

(c) Benefit to all the stakeholders of TCPL, TCL and TBFL, leading to opportunity for growth and value creation in the long run and maximizing the value and returns to the shareholders.

(d) Unified approach on customer engagement, distribution and supply chain management would to operational and financial efficiencies in all these functions.

lead

The existing shareholding of the Company in TCL shall stand cancelled and extinguished following the amalgamation of TCL with the Company. The Company would be issuing shares to the public shareholders of TCL.

The change in the shareholding pattern of the Company is as set out below.

iv.

Brief details of change in shareholding pattern (if any) of all entities

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

Particulars Before effectiveness

of the Scheme

After effectiveness of the Scheme

No of equity shares

%

No of equity shares

%

Promoters 31,96,29,733

34.68 31,96,29,733 33.81

Public

60,10,32,476

65.22 62,48,55,642 66.10

Custodian

8,89,506

0.10 8,89,506

0.09

Total 92,15,51,715 100.00 94,53,74,881 100%

Note: Computed based on shareholding as on March 18, 2022

The % stake is computed after considering issuance of equity shares on account of the Scheme only and not taking into consideration issuance of equity shares on account of preferential allotment of equity shares as approved by the Board of Directors of the Company on March 29, 2022 (“Preferential Allotment”). The Promoter/Promoter Group shareholding would be 33.55% and the public shareholding (including custodian shareholding) would be 66.45% of the issued and paid up share capital, if issuance on account of Preferential Allotment are also considered.

Pursuant to the Demerger and the subsequent Amalgamation, TCL will stand dissolved without being wound-up and hence this is inapplicable. For completeness, the change in the shareholding pattern of TCL is as set out below.

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

Particulars Before effectiveness

of the Scheme

After effectiveness of the Scheme

No of equity shares

% Not

Promoters

10,73,59,820 57.48

Public

Total

7,94,10,550

42.52

18,67,70,370 100.00

applicable to since pursuant the Demerger and the subsequent Amalgamation, stand TCL will dissolved without being wound-up

Note: Computed based on shareholding as on March 18, 2022

There will be no change in the shareholding pattern of TBFL under the Scheme. Particulars Before effectiveness

After effectiveness of the Scheme**

of the Scheme**

No of shares (equity and preference)

% No of shares (equity and preference)

%

Promoters

75,50,000* 100.00 75,50,000* 100.00

Public

Total

0

0

0

0

75,50,000

100.00 75,50,000

100.00

*Includes the 75,00,000 Optionally Convertible Redeemable Preference Shares of Rs. 10/- each allotted by TBFL to the Company, which was approved at the meeting of the Board of Directors of TBFL and the Company simultaneously with the approval of the draft Scheme. ** on a fully diluted basis

On effectiveness of the Scheme, the shareholders of TCL (other than TCPL) as on the record date will receive an aggregate of 3 (three) equity shares of TCPL for every 10 (ten) equity shares held by them in TCL, through the issuance of:

v.

In case of cash consideration – share amount or otherwise exchange ratio

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• 1 (one) equity share of TCPL for every 22 in (twenty-two) equity consideration for the demerger (as per the approved share entitlement ratio); and

shares of TCL,

• 14 (fourteen) equity shares of TCPL for every 55 (fifty-five) in consideration for the merger (as per the approved share exchange ratio).

of TCL,

shares

equity

vi.

Whether listing would be sought for the resulting entity

The Company is considered as the resulting entity in accordance with Section 2(41A) of the IT Act. The equity shares that will be issued and allotted by the the Company pursuant Amalgamation, in accordance with Scheme, will be listed on the Stock Exchanges.

the Demerger and

to

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Sr. No i.

Name of the entity(ies) the

forming part of amalgamation/merger, details in brief such as, size, turnover etc.

ii.

Whether the transaction would fall within related party If yes, whether the same is done at “arm’s length”

transactions?

Part B – Amalgamation

Particulars

Name of the entity

Tata Consumer Products Limited Tata Coffee Limited TCPL Beverages & Foods Limited

Turnover (standalone) for the year ended March 31, 2021 Rs.7,154.36 Crores Rs 11,224.10 Crores

Total net worth (standalone) as on March 31, 2021

Rs. 736.64 Crores

Rs 1,091.35 Crores

applicable

Not since TBFL was incorporated on February 25, 2022 and since then no financials have been prepared.

While the transaction shall be considered a 'related party transaction' under the Listing Regulations, in terms of General Circular No. 30/2014 dated July 17, 2014 issued by Ministry of Corporate Affairs (“MCA Circular”), the transactions arising out of compromises, arrangements and amalgamations under the Companies Act, 2013 (“Act”), will not attract the requirements of Section 188 of the Act.

The consideration for the Scheme will be discharged on an "arm's length" basis. Pursuant to the Scheme, the equity shares to be allotted by the Company in consideration of the Demerger and the Amalgamation are based on the Valuation Report issued jointly by M/s SSPA & Co., Independent Chartered Accountants & Registered Valuers and M/s PWC Business Consulting Services LLP, Registered Valuers and the Fairness Opinion was given on the same by M/s Kotak Mahindra Capital Company Limited, a SEBI registered Independent Category - I Merchant Banker.

11/13 Botawala Building 1st Floor Office No 2-6 Horniman Circle Fort Mumbai 400 001 India Tel: 91-22-6121-8400 | Fax: 91-22-61218499 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

iii.

Area of business of the

entity(ies)

is

in

inter alia engaged

TCPL, along with its subsidiaries, joint ventures and the business of associates manufacturing, marketing, distribution and/ or sales of consumer products, with offerings across food and beverage categories which includes tea, coffee, water and ready-to- drink beverages, salt, pulses, spices, snacks, breakfast cereals and is also engaged in the business of out-of-home retail which includes concept and premium cafes.

TCL, along with its subsidiaries, joint ventures and associates is inter alia engaged in the plantation business of cultivation, curing and processing of coffee, tea, pepper and allied plantation products and in manufacture and sale of instant and soluble coffee powders.

The main objects of TBFL under its memorandum of association include inter alia to carry on the business of manufacturing, trading, producing, cultivating and selling beverages and foods of all kind and of cultivating coffee, tea, etc.

iv.

Rationale

for

Rationale for the Composite Scheme of Arrangement:

amalgamation/ merger

v.

vi.

The Scheme is a composite scheme of arrangement, which provides for the Demerger as well as the Amalgamation. The rationale for the same is as set out in point no iii of Part A above.

Please refer to point v of Part A above, which sets out the Share Entitlement Ratio and the Share Exchange Ratio, respectively.

In

of

case

cash consideration – amount or share otherwise exchange ratio

Brief details of change in shareholding pattern (if any) of listed entity

Please refer to point iv of Part A above which sets out the details regarding change in shareholding pattern of the Companies.

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March 29, 2022

Tata Consumer Products announces reorganization of India and overseas business to simplify, align and synergize its business

- Minority interests to be consolidated at Tata Consumer Products.

Proposals announced today include:

o Combining Tata Coffee’s business into Tata Consumer Products and its wholly owned subsidiary through a composite scheme of demerger and merger

o Purchase of minority interests in Tata Consumer Products UK

through a preferential issue of equity shares

- Ownership consolidation to be an enabler

future reorganization initiatives of the international business, expected to result in revenue and operational efficiencies and in material synergies, to accrue over the medium to long term after completion of all restructuring initiatives

for efficient

- Beneficial

for both Tata Consumer Products and Tata Coffee

shareholders

Tata Consumer Products Limited (“TCPL”) today announced a reorganization plan in line with its strategic priority of unlocking synergies and efficiencies. This plan includes the demerger of plantation business of Tata Coffee Limited (“TCL”) into TCPL Beverages & Foods Limited (“TBFL”), a wholly owned subsidiary of TCPL and the merger of the remaining business of TCL, consisting of its extraction and branded coffee business with TCPL, with the demerger to happen as the first step and merger to happen as the immediate second step, both being proposed through a composite scheme of arrangement. Additionally, TCPL proposes to purchase the minority interest in its UK subsidiary, Tata Consumer Products UK Limited (“TCP UK”) by way of a share swap, through a preferential issue of its equity shares.

These actions further TCPL’s objective of creating a future ready organization and will act as a stepping stone for further simplification. These will also result in operational efficiencies, faster decision making and execution, creation of focused business verticals and unlocking of potential synergies. The consolidated actions outlined here are expected to generate material revenue, cost and other synergies over medium to long term, following the completion of the proposed transactions and future

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simplification initiatives, which will be undertaken following the receipt of requisite approvals and processes.

Composite Scheme of Arrangement

The Boards of Directors of Tata Consumer Products Limited and Tata Coffee Limited, at their respective meetings held on March 29, 2022, have approved the combination of plantation business of TCL with TBFL and non-plantation business with TCPL through a composite scheme of arrangement for demerger and merger (“Scheme”). This will enable the consolidation and 100% ownership of the branded, extractions & plantations business of TCL into TCPL and its wholly owned subsidiary.

On effectiveness of the Scheme, the shareholders of TCL (other than TCPL) as on the record date will receive an aggregate of 3 equity shares of TCPL for every 10 equity shares held by them in TCL, through the issuance of:

• 1 equity share of TCPL for every 22 equity shares of TCL, in consideration for

the demerger (as per the approved share entitlement ratio); and

• 14 equity shares of TCPL for every 55 equity shares of TCL, in consideration

for the merger (as per the approved share exchange ratio).

Through this transaction, TCL shareholders will get access to multiple growth engines and participation in a larger and fast growing FMCG business. TCPL shareholders are expected to benefit from better synergies and business efficiencies going forward.

The Scheme is subject to the necessary statutory and regulatory approvals including approvals of the respective benches of NCLT, the stock exchanges, SEBI and the respective shareholders of each of the companies.

Consolidation of Interest in TCP UK

The Board of Directors of TCPL at their meeting have also approved the purchase of 10.15% minority interest in its UK subsidiary, TCP UK, from Tata Enterprise (Overseas) AG, Switzerland (TEO). As consideration, TCPL will issue 74,59,935 equity shares i.e. 0.80% stake (computed on post preferential issue basis) to TEO, by way of preferential issue in accordance with the applicable regulations.

This transaction is subject to TCPL shareholders’ approval and other regulatory approvals, as may be required under applicable law.

The above transactions will result in TCPL having 100% ownership of the business of TCL and of TCP UK, which will be an enabler for efficient reorganization initiatives of its international business. The above transactions, along with future reorganization, will help unlock value for both TCPL and TCL shareholders who are expected to

Kirloskar Business Park, 3rd & 4th Floor, Hebbal, Bangalore – 560 024 Tel: 91-80-6717 1200 | Fax: 91-80-6717 1201 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

benefit from the resulting efficiencies and operational, administrative and financial synergies.

Commenting on the announcements, Sunil D’Souza, MD & CEO, Tata Consumer Products said “The restructuring initiative is in line with Tata Consumer Products’ strategic priorities - to unlock synergies and create a future ready organization. This exercise will enable us to better leverage our supply chain, create customer focused business verticals, and accelerate decision making & execution. This will be a stepping-stone for further simplification initiatives with a view to achieving recurring operational, administrative and financial synergies. We are confident that this will create significant value for all our stakeholders.”

Chacko Thomas, MD & CEO, Tata Coffee said “This reorganization exercise will enable Tata Coffee to better leverage the strong coffee expertise we have and allow us to integrate more closely with TCPL’s branded coffee business, to propel it further. Combining our extractions business with TCPL’s tea extractions business will help us to strengthen our product offerings and unlock market potential by widening the portfolio and geographic reach. Overall, we believe this transaction will give TCL shareholders an opportunity to benefit from a much larger and faster-growing integrated F&B business under the aegis of TCPL”

Disclaimer:

Statements in this press release describing TCPL’s performance may be “forward looking statements” within the meaning of applicable securities laws and regulations. Actual results may differ materially from those directly or indirectly expressed, inferred or implied. Important factors that could make a difference to the TCPL’s operations include, among others, economic conditions affecting demand/ supply and price conditions in the domestic and overseas markets in which TCPL operates, changes in or due to the environment, Government regulations, laws, statutes, judicial pronouncements and/ or other incidental factors.

Advisors

Kotak Investment Banking is the financial advisor and fairness opinion provider to TCPL for the Scheme. ICICI Securities is the fairness opinion provider to TCL for the Scheme. PwC Business Consulting Services LLP and SSPA & Co. are valuers for the Scheme and have recommended the share entitlement ratio and the share exchange ratio. KPMG is the tax advisor and Cyril Amarchand Mangaldas is the legal advisor for the transaction.

Kirloskar Business Park, 3rd & 4th Floor, Hebbal, Bangalore – 560 024 Tel: 91-80-6717 1200 | Fax: 91-80-6717 1201 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

About Tata Consumer Products Limited

Tata Consumer Products Limited is a focused consumer products company uniting the principal food and beverage interests of the Tata Group under one umbrella. The Company’s portfolio of products includes tea, coffee, water, RTD, salt, pulses, spices, ready-to-cook and ready-to-eat offerings, breakfast cereals, snacks and mini meals. Tata Consumer Products is the 2nd largest branded tea company in the world. Its key beverage brands include Tata Tea, Tetley, Eight O’Clock Coffee, Tata Coffee Grand, Himalayan Natural Mineral Water, Tata Water Plus and Tata Gluco Plus. Its foods portfolio includes brands such as Tata Salt, Tata Sampann, Tata Soulfull and Tata Q. In India, Tata Consumer Products has a reach of over 200 million households, giving it an unparalleled ability to leverage the Tata brand in consumer products. The Company has an annual turnover of ~Rs. 11,600 cr with operations in India and International markets.

For more www.tataconsumer.com

information on

the Company, please

visit our website

About Tata Coffee Limited

Tata Coffee Limited (TCL) is a subsidiary of Tata Consumer Products Limited (TCPL) with 57.48% of TCL’s equity share capital held by TCPL. Tata Coffee holds the majority stake in the Eight O’ Clock Coffee business, the 4th largest Roast & Ground coffee brand is the USA. Tata Coffee is one of the largest integrated coffee companies as well as one of the largest exporters of Instant Coffee in Asia. Its business span Coffee including Pepper and Tea plantations and instant coffee/extractions business in India and Vietnam. It also has roast and ground facilities for ‘Tata Coffee Grand’ which is marketed by TCPL.The Company produces between 8,000 - 10,000 MT of shade grown Arabica and Robusta Coffee at its estates in South India. Its estates are certified by three agencies: UTZ, Rainforest Alliance and SA 8000 reaffirming its commitment to the people and the environment. The Company’s two Instant Coffee manufacturing facilities in India have a combined installed capacity of 8,400 MT and its state- of- the- art Freeze Dried Instant Coffee manufacturing facility in Vietnam has a capacity of 5000 MT per annum.

For more information on the Company, please visit our website www.tatacoffee.com

Kirloskar Business Park, 3rd & 4th Floor, Hebbal, Bangalore – 560 024 Tel: 91-80-6717 1200 | Fax: 91-80-6717 1201 Registered Office: 1, Bishop Lefroy Road, Kolkata – 700 020 Corporate Identity Number (CIN): L15491WB1962PLC031425 Email: investor.relations@tataconsumer.com Website: www.tataconsumer.com

Investor Presentation on Proposed Group Simplification

Disclaimer

The contents of this presentation are for informational purposes only and are intended to provide only a broad overview of the proposed transactions. The presentation does not purport to be all inclusive or to provide the complete details of the proposed transactions, as may be required to make a full analysis of the Company or the proposed transactions. Certain statements made in this presentation relating to the Company’s objectives, projections, outlook, expectations, estimates, among others may constitute ‘forward-looking statements’ within the meaning of applicable laws and regulations. Actual results may differ from such expectations, projections etc., whether express or implied. These forward- looking statements are based on various assumptions, expectations and other factors which are not limited to, risk and uncertainties regarding fluctuations in earnings, competitive intensity, pricing environment in the market, economic conditions affecting demand and supply, change in input costs, ability to maintain and manage key customer relationships and supply chain sources, new or changed priorities of trade, significant changes in political stability in India and globally, government regulations and taxation, climatic conditions, natural calamity, commodity price fluctuations, currency rate fluctuations, litigation among others over which the Company does not have any direct control. These factors may affect our ability to successfully implement our business strategy. The company cannot, therefore, guarantee that the ‘forward-looking’ statements made herein shall be realized. The Company, may alter, amend, modify or make necessary corrective changes in any manner to any such forward looking statement contained herein or make written or oral forward-looking statements as may be required from time to time on the basis of subsequent developments and events. Recipients of this presentation are not to construe its contents, or any prior or subsequent communications from or with the Company or its representatives as investment, legal or tax advice. Recipients of this presentation should each make their own evaluation of the Company and of the relevance and adequacy of the information and should make such other investigations as they deem necessary. This presentation is not a prospectus, a statement in lieu of a prospectus, an offering circular, an invitation or an advertisement or an offer document under the Indian Companies Act, 2013 together with the rules and regulations made thereunder, the Securities and Exchange Board of India (Issue of Capital and Disclosure Requirements) Regulations, 2018, as amended, or any other applicable law in India. By accessing this presentation, you accept that this disclaimer and any claims arising out of the use of the information from this presentation shall be governed by the laws of India and only the courts in Mumbai, India and no other courts, shall have jurisdiction over the same.

2

Agenda

Company Profile

Creating Value for Shareholders

Reorganization Mechanics

Timelines

Annexures

3

Tata Consumer Products

In a Nutshell

Integrated F&B Company with rich heritage of Tata, aspiring for a larger share of FMCG world

#2 Branded Tea player globally

Rs. 11.6K crore consolidated revenue in FY21

Largest salt brand in India

2nd largest tea brand in India

4th largest tea brand in UK & largest tea brand in Canada

4th largest R&G coffee brand in USA

National brand in pulses, spices and mixes

#1 natural mineral water brand in India

Reach almost 200mn households in India and distribute to ~2.6mn retail outlets

Among the top 10 FMCG companies in India

~3000 employees worldwide

5

Tata Coffee

Our Offerings

Amongst world’s largest integrated coffee cultivation and processing companies

Extractions/ Instant Coffee

Branded Coffee

Green Beans

Second largest exporter of instant coffee

Pepper

Tea

Largely international footprint Import - 15 countries; Export - 42 countries

Tata Consumer Products Limited (TCPL) holds 57.48% controlling stake in Tata Coffee Limited (TCL)

Exclusive supplier and exclusive roasting partner for Tata Starbucks 2 Roast & Ground facilities

Eight O’ Clock (Majority holding)

Instant Coffee

Processing Units for Coffee & Pepper

Roast & Ground Facilities for Tata Coffee Grand/ Sonnets

Plantations Coffee

Plantations Tea

4th Largest R&G coffee brand in USA

3 Plants (Tengana, Tamil Nadu & Vietnam)

~13,400 MT hectares

18 Coffee & Pepper Estates

~8,000 hectares

6 Tea Estates

~2,400 hectares

#

~57%

~27%

~12%

~4%

# %age of TCL FY21 consolidated revenue

6

Reorganization Plan

STRENGTHEN & ACCELERATE CORE BUSINESSES

Consolidation of minority interest from Tata Coffee & TCP UK Group to TCPL

Proposed Transactions

#1

#2

DRIVE DIGITAL & INNOVATION

TCL combines with TCPL /WOS of TCPL, through a composite and scheme merger

demerger

of

business

Purchase of minority interest in Tata UK (TEO) Enterprise through preferential allotment by TCPL

Overseas

from

Further reorganization initiatives* in international business to be undertaken in future to…

EXPLORE NEW OPPORTUNITIES

EMBED SUSTAINABILITY

* Further re-organization initiatives proposed to be undertaken, will be subject to the requisite approvals/ processes

8

Global simplification to unlock synergies & efficiencies

01

02

Operational efficiencies for management, legal & administrative costs

► Align corporate structure with management & administrative structures ► Significant reduction in # of entities

Faster decision making and execution

► Converge the minority interests of subsidiaries at TCPL level ► Single listed entity capturing the full value of TCPL group ► Stepping stone for further consolidation and simplification in the international

business

03

Creation of focused business verticals

► Combination of extraction businesses ► Creation of a dedicated plantation vertical

04

Unlocking potential synergies

► Material revenue, cost and other synergies expected over medium to long term* ► Single holding company for international branded business

* Post execution of the current and future reorganization initiatives following receipt of the requisite approvals and processes

9

Consolidation of legal structure to drive efficiencies

Fully owned

with other Minority Interests

# - %age of TCPL FY21 consolidated revenue

Current Structure

Tata Consumer

Alignment of legal and management structures

Branded

Unbranded

Domestic

International

UK

EOC

Others

Tea Extractions

Coffee Plantation & Extraction

Tea Plantations

#

~60%

~30%

~10%

Desired Structure

Tata Consumer

Branded

Unbranded

Converge the minority interests of subsidiaries in TCPL

Proposed consolidation of dispersed global footprint post multiple M&A over the years – Significant reduction in # of entities@

Single listed entity capturing the full value of TCPL group

Domestic

International

Tea & Coffee Extractions

Coffee Plantations

Tea Plantations*

Consolidation paves way to enhance value through operational and structural benefits

#

~60%

~30%

~6%

~3%

~1% ^

* Strategic but minority stake in KDHP and APPL; others are fully owned @ Post further reorganization initiatives following receipt of the requisite approvals and processes ^ excluding share of revenue from KDHP and APPL

10

Unlocking potential synergies

Synergies*

Revenue and Distribution

● Unification of extraction business to increase geographical reach with wider

variety of product offerings

Manpower

● More efficient use of management bandwidth

● Optimization of cost structure as relevant to each business

Supply Chain

● Provides room to better leverage supply chain for efficient materials

management

Other Efficiencies

● Opportunity to create operational and other efficiencies

* Post execution of all the current and future reorganization initiatives following receipt of the requisite approvals and processes

11

Announcement #1: TCPL - TCL Composite Scheme of Demerger & Merger

Proposed Reorganization

Promoter Group

Issue of Shares

34.68%

TCPL

57.48%

1

2

TCL Public

Merger

2

TCL

TBFL (New WOS)

Extraction & Branded

Plantation

1

Demerger

Desired Outcome

Promoter Group

TCPL & TCL Public

33.81%*

TCPL (incl. residual TCL)

66.19%

100%

TBFL (New WOS)

Plantation

* % stake on basis of Announcement #1; % stake on basis of Announcement #1 & #2 – 33.55%

1

2

Step 1#: Demerger of plantation business into TBFL (New WOS)

Step 2@: Merger of residual TCL with TCPL and Cancellation of TCPL’s investment in TCL

{

TCL shareholders on

record date would get

in aggregate 3 equity

shares of TCPL for

every 10 equity shares

of TCL

# For Demerger - TCPL issues 1 equity share for every 22 equity shares of TCL (to TCL’s public shareholders) @ For Merger - TCPL issues 14 equity shares for every 55 equity shares of TCL (to TCL’s public shareholders) Both the above are proposed to be simultaneous

Transaction is subject to the following approvals (in TCPL & TCL):

 Stock Exchanges & SEBI

 Shareholders (majority of minority)

 Creditors (if required)

 NCLT (Kolkata and Bengaluru)

 Others (as may be required)

13

Beneficial for both sets of shareholders

For Tata Coffee shareholders

For Tata Consumer shareholders

Broader Play

participation in a larger branded consumer products business with an ambition to become a full-fledged FMCG company

Multiple Growth Engines

Larger Market Cap (NIFTY 50)

strategic initiatives to drive promising business outlook

widely held amongst FPIs, domestic institutions and non-institutional shareholders

Synergies

both recurring & one time operational, administrative and financial benefits

Efficiencies

management and administrative - to enable future simplification efforts

Focus

Dedicated and specialized management focus for the respective businesses

14

Announcement #2: Purchase of Minority Interest in TCP UK from TEO (1/2)

Investment in TCP UK

Key Highlights of the Transaction

Preferential issue of 74,59,935 equity shares

Promoter Group

34.41%*

TCPL

Tata Enterprises Overseas#

x

10.15%

10.15% purchase from TEO

89.85%

Purchase of 10.15% stake in TCP UK resulting in 100% ownership in TCP UK

As consideration, TCPL will issue 74,59,935 equity shares i.e., 0.80% stake* (computed on post dilution basis) to TEO

Transaction is subject to the following approvals: ● Shareholders’ approval ● Other regulatory approvals (as required)

TCP UK

Transaction expected to be completed in Q1 FY22-23

* % stake on basis of Announcement #2 % stake on basis of Announcement #1 & #2 – 33.55%

# TEO will not be part of promoter group

15

Announcement #2: Purchase of Minority Interest in TCP UK from TEO (2/2)

100% ownership in all core businesses of the Company

Enabler for efficient reorganization of international businesses

Share issuance at same valuation as that of the transactions contemplated under the

scheme

Consolidate

Realign

Consistent

16

Key indicative activities and timelines Year

Mar- 2022

Board Approval for scheme & Preferential Issue

Filing of scheme with the stock exchanges

FY23

FY24 onwards

Shareholders’ meeting to consider approval for Preferential Issue

Preferential Issue of shares*

Receipt of no-objection letter from the stock exchanges

Filing of scheme with NCLT

Shareholders’/ Creditors’ meeting to consider approval for the scheme

NCLT/ other regulatory process

NCLT order

Appointed date/Effective date of scheme*

Process for issuance of TCPL shares to shareholders of TCL

Listing & trading of new shares of TCPL

International Reorganization#

Implementation of the scheme is expected to take around ~ 12 - 14 months subject to receipt of the requisite approvals

* assuming receipt of shareholders and regulatory approvals (as required)

# following receipt of the requisite approvals and processes

18

Advisors

Tata Consumer Products Limited Financial Advisor & Fairness Opinion Provider

Tata Coffee Limited Fairness Opinion Provider

Tax Advisor

Legal Advisor

Valuation Advisors

Cyril Amarchand Mangaldas

SSPA & Co.

20

Abbreviations

TCPL

TCL

TBFL

Tata Consumer Products Limited

Tata Coffee Limited

TCPL Beverages and Foods Limited

TCP UK

Tata Consumer Products UK Group Limited

TEO

EOC

APPL

KDHP

WOS

F&B

FPIs

NCLT

Tata Enterprises (Overseas) AG

Eight O’ Clock Coffee

Amalgamated Plantations Private Limited

Kanan Devan Hills Plantations Company Private Limited

Wholly Owned Subsidiary

Food and Beverages

Foreign Portfolio Investors

National Company Law Tribunal

FMCG

Fast Moving Consumer Goods

R&G

US

UK

Roasting and Grinding

United States of America

United Kingdom

21

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