USHAMARTNSE14 February 2023

Usha Martin Limited has informed the Exchange about Investor Presentation

Usha Martin Limited

Date: 14th February 2023

The Manager National Stock Exchange of India Ltd Exchange Plaza, 5th Floor, Plot No.C/1, G Block, Bandra Kurla Complex, Bandra (E) Mumbai – 400 051 [Scrip Code: USHAMART]

The Secretary BSE Limited Phiroze Jeejeebhoy Towers, Dalal Street Mumbai – 400 001 [Scrip Code: 517146]

Societe de la Bourse de Luxembourg 35A Bouleverd Joseph II L-1840, Luxembourg [Scrip Code: US9173002042]

Dear Sirs,

Sub: Investor Presentation

Pursuant to Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015 (as amended) and further to our intimation dated 11th February 2023 regarding “Earnings presentation – Q3 & 9M FY23”, please find enclosed the Investor Presentation.

This presentation is also being hosted on the website of the Company i.e. www.ushamartin.com

You are requested to take the same on record.

Yours sincerely, For Usha Martin Limited

Shampa Ghosh Ray Company Secretary

Encl: as above

Specialty Wire Rope Solutions Provider

Investor Presentation February 2023

Disclaimer

This presentation and the accompanying slides (the “Presentation”), which have been prepared by Usha Martin Ltd. (the “Company”), have been prepared solely for information purposes and do not constitute any offer, recommendation or invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with any contract or binding commitment whatsoever. No offering of securities of the Company will be made except by means of a statutory offering document containing detailed information about the Company.

This Presentation has been prepared by the Company based on information and data which the Company considers reliable, but the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded.

Certain matters discussed in this presentation may contain forward looking statements concerning the Company’s future business prospects and business profitability. Such forward-looking statements are not guarantees of future performance and are subject to a number of risks and uncertainties that are difficult to predict. These risks and uncertainties include, but are not limited to, the Company’s ability to manage growth, the fluctuations in earnings, competition (both domestic and international), economic growth in India and abroad, ability to attract and retain highly skilled professionals, time and cost over runs on contracts, the Company’s ability to manage its international operations, Government policies and actions regulations, interest and other fiscal costs generally prevailing in the economy. The Company does not undertake to make any announcement in case any of these forward looking statements become materially incorrect in future or update any forward looking statements made from time to time by or on behalf of the Company.

Contents

Company Overview

Financial Overview

Competitive Edge

Growth Strategy

ESG

Summary

Annexure

Company Overview

Leading global and India’s no.1 specialty steel wire rope solutions provider…

Rich Legacy Of

~60

years

Manufacturing Facilities

Offering wide range of:

▪ Specialty wire ropes

▪ High-quality wires

▪ Low relaxation prestressed concrete

steel strand (LRPC)

▪ Bespoke end-fitments, accessories and

related services

Presence across

Continents

~3,100

Worldwide Employees

30+

Distribution Centers

Rs. 2,688 crore

Consolidated Revenue

Note: As on 31st March 2022

19.2%

ROCE

Rs. 291crore

Consolidated PAT

…With diversified presence across geographies and end- industries

▪ State-of-the-art manufacturing facilities: Ranchi, Hoshiarpur, Dubai, Bangkok, UK and Silvassa

▪ Global Design Center at Italy: Engaged in designing / using proprietary design software to develop best in class products

▪ Worldwide network: Extensive and dedicated network spread across the globe enabling closer proximity to international

market & uninterrupted services to customers

▪ SKUs: Highly customized offerings have enabled high number of SKUs across various industries having critical applications

Consolidated Revenue Break-up1

Product Segmentation

End Industry Segmentation2

Geographic Segmentation2

Others, 8%

Wire & Strand, 12%

Fishing, 2%

Others, 2%

Mining, 4%

Utilities, 4%

Engineering, 28%

America, 4%

Middle East & Africa, 7%

Elevator, 6%

Auto, 8%

Asia Pacific, 19%

India, 49%

LRPC, 19%

Wire Rope, 61%

Oil & Offshore, 13%

Note 1: As on 31st March 2022

Note 2: For all business segments

Crane, 13%

Construction & Infrastructure, 20%

Europe, 21%

We are undergoing a strategic transformation and are poised for growth

Turnaround

Consolidation

Growth

• Divestment of steel business

resulting in:

• Sharp deleveraging • Reshaped balance sheet

• Renewed focus on specialty

wire rope business • Strategic initiatives to consolidate leadership

Net debt to equity improved to 0.4x in FY20 from 4.3x in FY19

Note 1: All figures mentioned in the slide are consolidated financials

Note 2: PBT from continuing operations

Significant earnings turnaround: PBT improved to Rs. 346 crore in FY22 from Rs. 149 crore2 in FY20

• Value accretive capex • Enhance specialty offerings across industry segments

• Increase geographical spread in

strategic markets

• Drive sustainable growth

Target to achieve topline CAGR of ~15% & EBITDA margins ~18% over the next 2-3 years

Our vision echoes our long-term growth agenda

To be the global leader in the wire rope industry by delivering customer delight, adopting modern technology and ensuring sustainable growth for all of its stakeholders

Competitive Edge

In an industry with high entry barriers…

Critical Component Of End-product

High-end applications of wire ropes are a mission critical component of end- product, making safety an absolute priority

Close Customer Engagement

Customer approvals and engagement are built over many years

High Customer Switching Costs

Customers have little incentive to switch once product is entrenched in their ecosystem

Technical Know-how

Design application and knowledge for the industry takes years to build

…We have the competitive edge to fuel growth

Brand Value Established Over 60 Years

Focus on Services - Offering Total Solutions to Clients

Robust R&D and Innovation Capabilities

Comprehensive Product Portfolio across Diverse Critical Applications

Global ‘Close-to- Consumer’ Footprint

Strong Financial Position

Brand value established over 60 years

Manufacturing Excellence

Technology Leadership

Customer Satisfaction

Comprehensive product portfolio across diverse critical applications

Wire Rope

Wire

LRPC

Fishing

Elevated Structures for Transportation

High Capacity Cranes-Ports

Mining

Cable Supported Bridges & Structures

Aerial Transportation

High-Speed Elevator

Focus on services - offering total solutions to clients

Cutting & Socketing

Spooling and Cutting of Heavy Reels Up to 100 Ton

Splicing, Fused & Tapering

Testing & Site Inspection Services

Mechanical Splicing

Site Inspection

Resin Socketing

Fused and Tapering

Load Test or Destruction Test with 500 Ton Test Bed

Rigging facilities across geographies: Ranchi, Singapore, Dubai, Rotterdam & Aberdeen

Global ‘close-to-consumer’ footprint

6 Manufacturing Facilities

Presence Across 6 Continents

30+ Distribution Centers

NORTH AMERICA

ASIA

EUROPE

Aberdeen, UK Rotterdam, Netherlands Nottinghamshire, UK Concesio, Italy

AFRICA

India Singapore Bangkok, Thailand Dubai, UAE Ho Chi Minh City, Vietnam Jakarta, Indonesia

Houston, USA

SOUTH AMERICA

Chile Brazil Peru

OCEANIA

Note 1: These are KEY markets and centers, but the list is not exhaustive

Casablanca, Morocco Johannesburg, South Africa

Perth, Australia Sydney, Australia

Robust R&D capabilities

▪ GDC has >40 years experience in rope design

and application engineering

▪ Technical guidance for product development

▪ In-depth R&D and product testing

▪ Project management and quality assurance

for critical supplies

▪ Close co-operation with customers, universities and research institutes

In Italy

Financial Overview

Strategic initiatives have strengthened our consolidated operational and financial performance

Delivery Volumes (‘000 MT)

Revenue (in Rs. crore)

207

193

174

189

137

146

2,378

2,153

2,097

2,688

2,413

1,922

FY19

FY20

FY21

FY22

9M FY22

9M FY23

FY19

FY20

FY21

FY22

9M FY22

9M FY23

EBITDA (in Rs. crore)

Margin (%)

PAT2 (in Rs. crore)

12.6%

299

10.8%

233

13.5% 14.3% 14.4% 14.9%

384

284

277

359

156

291

245

183

FY19

FY20

FY21

FY22

9M FY22

9M FY23

FY19

FY20

FY21

FY22

9M FY22

9M FY23

▪ Registered consistent performance by

leveraging inherent strengths

▪ Greater focus on high value offerings to continue driving margins and overall growth

▪ Conscious decision to exit low-value

products

▪ Ability to manage spread despite

extreme volatility in steel input costs

▪ Focus on international markets enabling

to realize higher value through increased solution sales

Note 1: EBITDA calculated without other income

Note 2: PAT from continuing operations adjusted for normalized tax for FY19 & FY20; FY22 PAT includes exceptional income of Rs. 31 crore

We have been successfully navigating raw material volatility

Steel Price1 (Rs. per tonne)

54,911

57,217

58,287

65,508

62,796

58,465

50,689

52,700

43,399

Q3FY21

Q4FY21

Q1FY22

Q2FY22

Q3FY22

Q4FY22

Q1FY23

Q2FY23

Q3FY23

EBITDA/tonne2 (Rs.)

19,074

19,613

19,824

19,780

19,331

13,123

25,608

22,965

25,526

▪ Sustained EBITDA/ton in a volatile raw

material environment

o Robust pass-on mechanism in place to consistently manage raw-material price volatility

o Active product portfolio

management and customer feedback mechanisms enabling to increase high value offerings

Q3FY21

Q4FY21

Q1FY22

Q2FY22

Q3FY22

Q4FY22

Q1FY23

Q2FY23

Q3FY23

Note 1: Average consumption rate in India for the mentioned period

Note 2: Consolidated EBITDA calculated without other income & excluding UM Cables

Healthy balance sheet to support growth initiatives

Networth (in Rs. crore)

Net Debt (in Rs. crore)

Net Working Capital Days

1,920

1,697

3,463

1,265

1,407

814

458

342

191

217

Payable

Receivable

Inventory

121

144

40 63

156

189

44 77

167

201

45 79

169

180

42 53

167

171

43 47

FY19

FY20

FY21

FY22

Dec-22

FY19

FY20

FY21

FY22

Dec-22

FY19

FY20

FY21

FY22

Dec-22

Net Debt to Equity

Net Debt to EBITDA

ROE

ROCE

5.71

4.25

FY19

2.87

0.36

FY20

1.41

0.24

FY21

0.50

0.11 FY22

0.45

0.11 2 Dec-22

40.5%

23.1%

9.5%

6.3%

20.5%

18.7%

19.2%

18.8%

12.8%

11.3%

FY19

FY20

FY21

FY22

Dec-22

▪ Divestment exercise in FY20 led to a significant improvement in balance sheet position

▪ Continuous focus on optimizing working capital to reduce cash conversion cycle

▪ Shift from volume to value offerings coupled with solution sales in ropes enabled higher profitability and robust return ratios

Note 1: FY19 & FY20 includes continuing + discontinued business; FY20 PAT includes Profit from sale of discontinued business Rs. 557 crore; FY22 PAT includes exceptional income of Rs. 31 crore

Note 2: Annualised figures

Note 3: All figures mentioned in the slide are consolidated financials

Robust free cash flow

Operating Cash Flow before Income Tax (in Rs. crore)

241

FY20

174

217

146

FY21

FY22

Free Cash Flow (in Rs. crore)

177

107

▪ Healthy Free Cash Flow generating

businesses

▪ Focus on optimizing working capital to

further strengthen OCF generation

FY20

FY21

FY22

Note 1: All figures mentioned in the slide are consolidated financials

Focus on enhancing shareholder value

FY22

Rs. 61.08 crore

Dividend (proposed dividend)

57% of Free Cash Flow 21% of Profit After Tax

Dividend Payout Policy

▪ New dividend policy adopted during FY22 (Link) ▪ Aspires to maintain healthy dividend payout

Growth Strategy

Multi-faceted growth strategy

Capex initiatives focused on value-migration

Expand international market share through overseas subsidiaries

Strong focus on digital initiatives

Remain financially prudent

Capex initiatives focused on value-migration

Consolidated Capex Spend (in Rs. crore)

Capex program

Sustenance & Other projects

250

209

133

33 18

FY22

FY23P

FY24P

FY21

Increased capacities to primarily focus on value-added products such as mining ropes, non-rotating ropes, compacted ropes, plasticated ropes

▪ Capital allocation towards growth initiatives

o Capex plan of Rs. 310 crore during FY22 – expected to be completed by Q3FY24

▪ Objectives include:

o Expansion of capacity by 47,000 tonnes / 25%

over FY22 volumes

o Modernization of existing production facilities to improve productivity and reduce the cost to serve

o Enhancement of R&D and testing facilities

o Improvement in infrastructure of the plant

o Digitalization

▪ To fund majority of the capex through internal accruals -

about 20-25% would be through debt

▪ Focus on achieving asset turns of 2–3x over the next two

years at optimal utilization levels

▪ To actively evaluate and undertake future capex across

all manufacturing locations

Expand international market share through overseas subsidiaries

▪ International operations have recorded a substantial growth in revenue

with 9M FY23 revenue nearly at full-year FY22 levels

▪ Macro-economic factors that continue to strengthen our performance

Revenue from International Operations1

(in Rs. crore)

1,261

1,236

989

966

o Growth in oil & gas and renewable energy sectors specifically

offshore wind

o Strong activity level in shipping and container terminals

o Supply chain disruptions and higher cost structures faced by

global competitors

FY20

FY21

FY22

9M FY23

▪ Internal factors that are supporting our growth

o Closer integration of international businesses with Indian

operations to drive growth synergies

o Focused cross-functional groups for key growth segments

such as mining, energy, elevator, fishing, and ports

o One-stop-shop approach through focus on services

o Strengthening of international teams and organization

structure

Note 1: For all business segments

Strong focus on digital initiatives

Wave 1: Upto Dec. 2023

Wave 2: Upto Dec. 2024

Wave 3: Upto Dec. 2025

Single version of truth

Connected Organisation

Automation coverage, reductions of manual activity

Transparency & Governance

Security enhancement

s t i f e n e B s s e n i s u B

SAP S4 Hana Phase 1

SAP Analytics Phase 1

CRM Phase 1

Digital Marketing Phase 1

Purchase Automation Tool

Compliance and Litigation Management tool

Data Driven Decision Making

Cost Optimisation

Reimagined Usha Martin

SAP Analytics Phase 3

SAP S4 Hana Phase 4

Group Consolidation Tool

IoT Integration

CRM Phase 2

SAP S4 Hana Phase 2, 3

SAP Analytics Phase 2

Digital Marketing Phase 2

Warehouse and Yard Management automation (RFID / Barcode)

Cloud Transformation

Business Application

IT Infrastructure

Remain financially prudent

Consolidated Revenue

EBITDA margin

Net Debt leverage

Net Working Capital Days

Outlook (2-3 years)

~15% (CAGR growth)

~18%

<1 Net Debt/EBITDA

<150 Days

ESG

Focus on sustainability

Energy And Carbon Intensity

▪ Reduce GHG emissions

▪ Supply products to

renewable energy sector

Sustainable Supply Chain ▪ Child labor due-diligence

▪ Strict adherence to supplier

code of conduct and supplier sustainability

▪ Preference to inclusive

suppliers, proximity suppliers, and women-owned businesses

Community Engagement ▪

Investment in skill development programs for women, vulnerable groups, diverse and underserved communities

▪ Mandatory volunteering hours to serve local communities

Water And Waste Management ▪ Strengthening water management system

▪ Revamping and

modernization of water related facilities

▪ Conducting water audits to develop benchmarks for different processes

Employee Engagement ▪ Human rights training to all

employees

▪ Organizational health and safety

training to all employees

Governance structure in place to drive transparency, accountability and sustainability

Board of Directors 4 Independent Directors - 3 Whole Time Directors

Audit Committee

Risk Management Committee

Stakeholders Relationship Committee

Finance Committee

Nomination & Remuneration Committee

CSR Committee

Management Team

Corporate social responsibility (CSR) initiatives

USHA MARTIN FOUNDATION

Natural Resource Management

Health, Nutrition & Sanitation

▪ Well construction

▪ Village hospitals

▪ Drip irrigation

▪ Health camps

▪ Hand pump repair

▪ Systematic rice intensification

▪ Social forestry

▪ Health awareness session through school & adolescent meeting

Women Empowerment

▪ Strengthening of self-

help group

▪ Training of capacity

building

▪ Quality circle for problem solving

Education

▪ School

▪ Adult education

▪ Computer training to

rural children

Livelihood & Financial Inclusion

▪ Poultry

▪ Fishery

▪ Mushroom

▪ Piggery

▪ Animal health camp

▪ Cattle shed

COVID-19 Support

▪ Covid test for villagers

▪ Food distribution

among needy villagers

▪ Mask and sanitizer distribution among unorganized workers

Summary

Focused on creating sustainable value for all stakeholders

State-of-the-art manufacturing,

R&D capabilities and well entrenched global distribution network – ‘close-to- customer’ strategy enables the company to provide customized solutions

Business undergoing

strategic transformation

Established global player with proven capabilities

Multi dimensional business initiatives to support shift towards value-added specialty products and substantial growth in international businesses

Healthy financial position to assist next phase of growth initiatives

Annexure

Marquee projects

Sardar Vallabhbhai Patel Statue, Gujarat - Pavilion roof structure supporting cables

World’s longest hanging bridge for adventure tourism in Italy - Cables with special end connection

ZPMC, China, Barge Crane - Main & auxiliary hoist rope

Disneyland, Shanghai, China - Full locked coil, supporting cables

Road Over Bridge at Burdwan - Plasticated LRPC

Anchor Mooring Ropes delivered to one of the largest rigs in the world located in China

Lions Gate Vancouver, Canada - Supporting locked coil

Reliance - Sasan Coal Mine (one of the world’s largest dragline - Caterpillar) - Hoist & drag rope

Manufacturing set-up - India

Ranchi Facility

Spread across an area of more than 100 acres, this facility is one of the world’s largest wire rope manufacturing facility

Ismal Unit, Ranchi

Hoshiarpur Plant

Well-equipped facility with over 3 decades of experience in manufacturing and supply of pre-stressing machines & accessories

Set up in 1974 in Punjab, India, spread over 8 hectare is the largest wire & wire rope unit in Northern India

UM Cables Plant, Silvassa

A dedicated manufacturer and exporter of high-quality telecommunication cables, fiber reinforced plastic rods (FRP)

Pengg - Usha Plant, Ranchi

Pengg Usha is a JV between Usha Martin and Joh Pengg AG of Austria to produce oil tempered wire, required by the automotive industry

Manufacturing set-up - International

Brunton Wire Ropes FZCO

Brunton Shaw UK Ltd.

Usha Siam Steel Industries

Located at Nottinghamshire in UK, manufacturers high quality wire ropes for a wide range of applications

Located at Jebel Ali Free Zone in Dubai (UAE), this facility was set up in the year 2003

UAE

THAILAND

Manufacturing facility in Bangkok, Thailand, since early 1980s

TESAC Usha Wirerope Co. Ltd.

Usha Siam has 50:50 JV with Tesac Wire ropes Co. Ltd of Japan under name ‘Tesac Usha Wire rope Co. Ltd’ for manufacturing elevator ropes

Globally recognized certifications and licenses

ISO 9001: 2015 Quality management Systems

ISO 14001: 2015 Environmental management systems

Certificate of Authority issued

by American petroleum

institute

Manufacturer Certificate issued by DNV - GL

Manufacturing Assessment issued by ABS

NABL Testing

Japan - Approval of Manufacturing Process of Steel Wire Rope

Approved Manufacturer of Steel Wire Rope issued by Lloyd’s

Board of Directors

Mr. Vijay Singh

Bapna,

Chairman

Mr. Rajeev Jhawar Managing Director

• Over four decades of

• An Indian industrialist

experience in accounts, costing & taxation, project implementation and plant operation

• Has been associated with Aditya Birla Group, Reliance Petroleum, Vedanta Group in various senior capacities in the past

with over three decades of experience in strategic management

• Became the Managing

Director of Usha Martin Ltd in 1998

• Also, a Director on the

Boards of Usha Martin’s overseas subsidiaries

Mr. Venkatachalam Ramakrishna Iyer Director

• Has rich experience of nearly five decades in the fields of banking and finance

• Was with State Bank of India (SBI) since 1974 and until his retirement in 2014 as Dy. Managing Director & Chief Credit and Risk Officer

Mrs. Ramni Nirula Director

• Over four decades of experience in the financial sector having held various leadership positions in the areas of Project Financing, Strategy, Planning and Resources and Corporate Banking

• Has been on the

Boards of DCM, CG Power and Industries Solution Limited and HEG Ltd.

Mr. Sethurathnam

Ravi,

Director

Mr. D J Basu Whole Time Director

Mr. Devadip Bhowmik, Whole Time Director

• Founder and

• Has over four decades

• Has nearly three

Managing Partner of M/s Ravi Rajan & Co, an advisory and accountancy firm

of experience in human resource development and industrial relations

• Former Chairman of

Bombay Stock Exchange (BSE) and currently serves as an Independent Director of Tourism Finance Corporation of India

• Has been on the

Boards of LIC Housing Finance, BHEL, IDBI Bank, etc. in the past

• Has been associated with companies like GKW Ltd, Lafarge India Ltd and BOC in the past

• Been part of the Usha Martin group for nearly two decades

decades of corporate experience in marketing, project implementation, brand building and business development, sales and service and client relationship

• Joined Usha Martin in 1999 and traversed various roles in India and abroad within the Usha Martin Group

Market snapshot

Key Market Statistics

BSE/NSE Ticker

CMP (Rs.)

Market Cap (Rs. Crore)

Number of outstanding shares (Crore)

Face Value

As on 31st Dec. 2022 517146 / USHAMART

171.2

5,248

30.47

1.00

52-week High / Low (Rs.)

177.6 / 84.2

Shareholding pattern as on 31st Dec. 2022

Public

29.6%

Corporate Bodies

14.1%

FPI

8.7%

Promoters

47.6%

About Us:

Established in the year 1960, Usha Martin is a leading global and India’s No. 1 specialty steel wire rope solutions provider. The Company is also engaged in the manufacturing of high-quality wires, low relaxation prestressed concrete steel strand (LRPC), bespoke end-fitments, accessories and related services.

Usha Martin’s wire rope manufacturing facilities in Ranchi, Hoshiarpur, Dubai, Bangkok and UK produce the widest range of wire ropes that find application in various industries across the world. All of the company’s facilities are to equipped with the latest manufacture world-class products.

state-of-the-art high-capacity machines

Usha Martin’s global R&D center located in Italy is actively engaged in designing of wire ropes and uses proprietary design software to develop products that are the best in class. The Company also has a comprehensive R&D facility in its manufacturing unit at Ranchi, India. Usha Martin has an extensive and dedicated network of distribution centers located across the globe.

Mr. Anirban Sanyal (Chief Financial Officer)

Usha Martin Ltd.

Tel: +033 – 7100 6300

Email: investor@ushamartin.co.in

Anoop Poojari / Devrishi Singh

CDR India

Tel: +91 98330 90434/ + 91 98205 30918

Email: anoop@cdr-india.com

devrishi@cdr-india.com

Corporate Identification No: L31400WB1986PLC091621

Regd. Office: 2A, Shakespeare Sarani, Kolkata – 700 071, India

Thank You

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