VIPINDNSE3 August 2023

VIP Industries Limited has informed the Exchange about Investor Presentation

VIP Industries Limited

BSE Limited Phiroze Jeejeebhoy Towers, Dalal St, Kala Ghoda, Fort, Mumbai – 400001

Code No. 507880

3rd August, 2023

National Stock Exchange of India Ltd. Exchange Plaza, 5th Floor, Plot No. C/1, G Block, Bandra Kurla Complex, Bandra (East), Mumbai – 400 051. Code – VIPIND

Subject: Presentations made/being made to analysts / institutional investors

Dear Sir/Madam,

Pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations,

2015, please find enclosed herewith presentation being made by the Company to the analysts/ institutional

investors.

Kindly take the same on record.

Thanking you,

Yours faithfully,

For V.I.P. Industries Limited

Anand Daga Company Secretary & Head – Legal

Encl. As above

INVESTOR PRESENTATION Q1 FY24

Disclaimer

Some of the statements in this communication may be forward looking statements within the meaning of applicable laws and regulations. Actual results might differ substantially from those expressed or implied. Important developments that could affect the Company’s operations include changes in the industry structure, significant changes in political and economic environment in India and overseas, tax laws, import duties, litigation and labour relations.

The information contained herein has been prepared to assist prospective investors in making their own evaluation of the Company and does not purport to be all-inclusive or to contain all of the information a prospective or existing investor may desire. In all cases, interested parties should conduct their own research/investigation and analysis of the Company and the data set forth in this information. The Company makes no representation or warranty as to the accuracy or completeness of this information and shall not have any liability for any representations (expressed or implied) regarding information contained in, or for any omissions from, this information or any other written or oral communications transmitted to the recipient in the course of its evaluation of the Company.

While we have made every attempt to ensure that the information contained in this presentation has been obtained from reliable source, the Company is not responsible for any errors or omissions, or for the results from the use of this information. All information in this presentation is provided on "as is" basis with no guarantee of completeness, accuracy, timeliness or of the results obtained from the use of this information and without warranty of any kind, express or implies including but not limited to warranties of performance for a particular purpose. In no event will the Company its Directors, legal representatives, agents or employees thereof be liable to anyone for any decision made or action taken by relying on data/information in this Presentation.

Index

Company Overview

Q1 FY24 Financial Performance

Brands, Channels & Categories

Company Overview

Undisputed leader in an Oligopolistic Indian Luggage Industry

Established in 1968

#1 In the organized luggage space

Present in multiple luggage categories across price points

10 Own Manufacturing Facilities in India & Bangladesh

Servicing customers through ~11,000 Point of Sales across ~1200 towns

~9000 employees

Milestones

Leveraging our rich heritage & strong legacy

Revenue Journey (Rs. In Cr.)

Aristocrat Acquisition

Caprese Launch

Skybags Launch

Aristocrat Restage

Bangladesh Operations

Strategic Shift from China Sourcing To Own Mfg

2082

1785

1714

1416

1283

1234

1290

1064

988

868

854

745

619

Carlton Acq China Ofc

Aristo Plast Pvt Ltd

297

287

305

296

321

331

8 6 9 1

567

521

614

439

00-01 01-02 02-03 03-04 04-05 05-06 06-07 07-08 08-09 09-10 10-11 11-12 12-13 13-14 14-15 15-16 16-17 17-18 18-19 19-20 20-21 21-22 22-23

Board Of Directors

is

graduate

a Commerce

He and an experienced industrialist who has pioneered the luggage industry in India. He has an experience of more than 50 years in the luggage industry

She a graduate from Oxford University and has done an MBA from the Harvard Business School. She has over 10 years of experience in managing and strategizing the business of luggage, bags and other travel accessories.

holds

a MBA in Marketing

He and International Business and has 25 years of leadership experience in the FMCG industry across business verticals and categories. He is responsible to build the organization growth strategy and lead execution across all business verticals & regions globally

She has completed B.Sc. from The Wharton School and an MBA from Harvard Business School. She is the Executive Chairperson of Godrej Consumer Products and Director of Godrej Agrovet and Teach For India.

Mr. Dilip Piramal Chairman

Ms Radhika Piramal Executive Vice Chairperson

Mr. Anindya Dutta Managing Director

Ms Nisaba Godrej Independent Director

Mr. Amit Jatia Independent Director

Mr. Tushar Jani Independent Director

Mr. Ramesh Damani Independent Director

Ms Neetu Kashiramka Executive Director & CFO

He has a degree in Business Administration from the Marshall School of Business, Los Angeles. He has attended several sessions of the YPO / Harvard President’s Program at HBS. He has over 26 years of experience in the QSR industry.

He is a Science graduate. He is a founder of Blue Dart Courier Services, Blue Dart Express Limited, Blue Dart Aviation Limited and Express Industry Council of India. He has over 40 years of experience in the Shipping and Transport Industry. He has pioneered inland logistics of sea freight containers.

He is a Commerce graduate and a post-graduate in Business from California State University, Northridge. He has over 20 years of experience in security market.

Administration, Marketing

along with

She is a qualified Chartered Accountant and has 25 years of experience across varied industries. At VIP industries, Financial Controller & business partner, she is responsible for Relationship, Legal, Information Commercial functions.

Technology

Secretarial,

Investor

being

and

the

Senior Management

Abhinav Kapoor Vice President Sales Over 20 years of experience in FMCG industry

Anjan Mohanty Chief Executive Officer – Bangladesh 23 years of experience in apparel industry

Anup Sur Head - Supply Chain & Logistics 24 years of experience across varied industries

Ashish Saha Sr. Vice President – India Manufacturing & New Projects 42 years of experience in luggage industry

MVH Sastry Head Procurement & Sourcing 20 years of experience in FMCG industry

Praful Gupta Head Marketing 22 years of experience in FMCG & luggage industry

Suhas Kshirsagar Head - Corporate Quality & After Sales Service 27 years of experience in luggage, automotive & FMCG industry

Sunil Kolhe Sr. Vice President – Design & Product Development 34 years of experience in luggage industry

Vikas Anand Vice President - Human Resources 17 years of experience across varied industries

VIP Power Brands : High Equity, targeted at distinctive opportunity spaces

Proposition

Innovative & Caring partner that makes every trip comfortable, safe and enjoyable

Trendy , colorful luggage brand that helps you get noticed

Partner every young middle Indian in this journey with products that are built to outperform and outlast

Hello Holidays

Move in Style

Unpack Your Dreams

Brand Print

BRANDS FROM THE HOUSE OF VIP INDUSTRIES

VIP Power Brands : High Equity, targeted at distinctive opportunity spaces

Proposition

Luggage Partner For Young Visionaries & Leaders

Avant-garde range of handbags & accessories for every woman who wishes to announce her arrival in life

The New Face Of Business

All That A Girl Can Be

Brand Print

BRANDS FROM THE HOUSE OF VIP INDUSTRIES

Diversified Product Portfolio

HARD LUGGAGE

DUFFLE BAGS

SOFT LUGGAGE

LADIES HANDBAGS

BACKPACKS

Healthy geographical presence – Driving Deeper Penetration

RETAIL TRADE

MODERN TRADE

GENERAL TRADE

ECOM

CSD CPC

INSTITUTIONAL

4 Regions 20 Branches

VIP Presence (No. of towns) As of FY23

As of Q1 FY24

As of FY20

182

278

321

73

8

5

263

479

395

79

8

5

320

491

395

79

8

5

Pop Strata

30K – 50K

50K - 1 Lakh

1 - 5 Lakhs

5 -20 Lakhs

20 - 50 Lakhs

50 Lakhs+

Branch locations

Total

867

1229

1298

As per 2011 census

Financial Overview

Performance Highlights (Consolidated)

Revenue Construct

13% Offline Channel (GT/RT/MT)

40% Online (Ecommerce)

16%

Total Trade channels

-3%

CSD

-35%

-3%

Institutional

Exports

Overall growth @ 8%

Q1 FY24 Financial Performance Snapshot

Rs. 636 Cr. Revenues

+8%

49.5%* GP %

-0.4%

13.0% EBITDA %

Rs. 77 Cr. (12.1%) PBT#

-5.3%

-4.6%

Over Q1 FY23

e g d i r B A D T I B E

EBITDA % - Q1 FY 23 Increased invst. in brand & channel strengthening Decrease in Gross Margin Increase in Employee Cost Other expenses EBITDA % - Q1 FY 24

18.3%

-2.6%

-0.8% -0.3% -1.6% 13.0%

d n e r t

C G

Quarter

Q1 FY23 Q2 FY23 Q3 FY23 Q4 FY23 Q1 FY24

GC %

49.9% 48.1% 49.4% 57.9% 49.5%

• Overall revenue growth at 8%, however

underlying revenue growth, excluding a one- time Institutional order in the base Qtr (Q1FY23) is 12%

• The offline and online (trade channels) cumulative growth is at a healthy 17%

• CSD revenues, impacted exceptionally in the Qtr. due to a large scale range refreshment driven by CSD, expected to bounce back strongly going forward

• Volume growth stood at 10.5%

• Maintained YoY Gross margins at 49.5%*

• Gross margins impacted sequentially mainly on

account of hampered production at our Bangladesh facility and unfavorable brand & channel mix

• Q1 overall expense is at Rs. 234 cr as compared Rs. 192 cr last year on account of increased operations and higher brand & channel investments

*net off other income #after exceptional item

Q1 FY24 Financial Performance - Consolidated

Particulars Revenue from Operations Other Income Total Revenue COGS Gross Contribution GC Margin (without Other Income) Employee Benefits expenses Other Expenses Total Expenses EBIDTA EBIDTA Margin Depreciation EBIT Finance Cost Profit before Exceptional items Exceptional items (Expense) / Income Profit before Tax Tax Profit After Tax

Jun-23 636 3 639 321 317 49.5% 66 168 234 83 13.0% 21 62 11 52 26 77 20 58

Quarter ended Mar-23 451 5 455 190 265 57.9% 58 138 196 69 15.1% 20 49 8 41 -47 -6 -2 -4

Jun-22 591 7 598 296 302 49.9% 60 132 192 110 18.3% 18 92 7 85 15 100 31 69

Year ended Mar-23 2082 17 2099 1019 1081 51.1% 236 514 750 331 15.8% 74 257 28 229 -32 197 44 152

Key Financial Metrics – P&L

Total Revenue

639

598

455

Gross Margin (Excl Other Income)

49.5%

49.9%

57.9%

Jun-23

Mar-23

Jun-22

Jun-23

Mar-23

Jun-22

EBITDA

PBT

13%

15%

18%

77

100

Jun-23

Mar-23

Jun-22

Jun-23

-6 Mar-23

Jun-22

Brands & Categories

Revenue Performance : Brands & Categories

Q1 FY23

Q4 FY23

Q1 FY24

Brand-wise Salience

Channel-wise Salience

General trade

Retail trade

Modern trade

Ecom

CSD CPC

Institutional

International

1

28%

11%

26%

10%

11%

9%

5%

22%

11%

29%

11%

16%

6%

4%

27%

9%

30%

13%

10%

6%

5%

2

Carlton

VIP

Skybags Premium & Mass Premium Aristocrat + Alfa

Q1 FY23

5%

25%

30%

Q4 FY23

6%

23%

33%

Q1 FY24

6%

20%

29%

Category-wise Salience

Uprights

Hard Luggage

Soft Luggage

61%

62%

56%

Duffel Bags

Q1 FY23

Q4 FY23

Q1 FY24

77%

48%

28%

7%

74%

49%

25%

7%

74%

48%

25%

7%

35%

35%

40%

Backpacks

12%

15%

15%

Caprese

4%

4%

4%

Ladies Hand Bags

4%

4%

4%

GTM strengths in the offline channel continues to deliver healthy growth

Investments in strengthening ECOM business fundamentals starting to show results

3

4

Backpack new collection launched in Apr’23 has been received very well, resulted in 40% Gr YoY

Competitive play in the Value Segment through ‘Aristocrat’ continues to be strong; 26% YoY growth

5

6

Loss of the Bangladesh Facility in Feb’23 and subsequent alternate sourcing could not meet the peak demand fully in first half of the Qtr. resulting in loss of revenue in Soft luggage uprights, especially in VIP & Skybags ranges

Significantly subdued marriage season, the dominant demand cohort in Q1, also led to lower traction in the mass premium segment

Salience & growth calculated on gross revenue

Brands & Channels Strengthening

VIP Premium Product Launches During The Quarter

Maestro NXT Strong & Durable IML construction.

Arlington UNI Spacious with Packing Aids

Havelock Secured Packing

Hyperloop Sharp design Lines. Formal.

VIP Set Offerings

Pixelite Understated design. Functional & convenient

Quad Striking design. Durable & Functional

Manama Practical, Value for Money Offer

Protega Premium look & feel for those who want MORE for less

Exciting Skybags Launches During The Quarter

Skybags Sets Offerings

Cityscape The Gaming Collection

Marvel Range The Official Marvel Collection

Beat Pro

Jerry Can Differentiated design in colors of the season

New Kids Range

Vertex

Openskies New Print Addition

High Impact Awareness Campaign Across Print, Outdoor And Digital

Extensive outdoor hoardings in Top Metros

Front page print ads in Top Metros

Strong promotions on digital 12 million+ reach

GT distribution is currently present in 942 towns across India

Enhanced extraction from existing high potential markets

High Impact Awareness Campaign Across Print, Outdoor And Digital

Mega Print Campaign

Biggest Outdoors Plan

Mega Print Ad across top dailies in top cities pan India with most impactful properties in print.

Biggest outdoor campaign with more than 100 strategic outdoor locations across top cities.

Digital Hoarding Innovation

Strengthening Value Play with Aristocrat Launches During The Quarter

#1 New HL range in PP

#2 SL rejuvenation –

#3 New Set offerings

All our new offerings are Bigger Better & Stronger

First in the industry Set fo 6 !

7 Year Warranty Campaign & Offers During Q1

Our bags boast a remarkable 7-year warranty, solidifying our commitment to durability and setting us apart from competitors offering warranties of 3 or 5 years. Experience unmatched security and peace of mind, knowing that our highly durable bags are built to last and outshine the rest.

For Further Information Contact:

VIP Industries Limited Ms. Neetu Kashiramka – Executive Director & Chief Financial Officer

Email: neetu.kashiramka@vipbags.com

Adfactors PR Pvt. Ltd.

Snighter Albuquerque/ Pratik Patil Email: snighter.a@adfactorspr.com/ pratik.patil@adfactorspr.com

Mobile: 9819123804 / 8291510324

5th Floor, DGP House, 88-C, Old Prabhadevi Road, Mumbai – 400025

Thank you

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