Shoppers Stop Limited has informed the Exchange about Investor Presentation
SHOPPERS STOP
October 18, 2023
National Stock Exchange of India Limited Exchange Plaza, Bandra-Kurla Complex, Bandra (East), Mumbai 400 051. Stock Symbol : SHOPERSTOP
SEC/81/2023-24
BSE Limited Phiroze Jeejeebhoy Towers, Dalal Street, Fort, Mumbai 400 001. Stock Code : 532638
Dear Sir / Madam,
Sub.: Press Release and Investor Presentation for the quarter and half year ended September 30, 2023
Please find enclosed Press Release and Investor Presentation dated October 18, 2023 for the captioned subject.
information
This https://corporate.shoppersstop.com/investors/.
is also being made available on the corporate website of the Company
i.e.
Kindly take the above on record.
Thank you.
Yours truly, For Shoppers Stop Limited
Vijay Kumar Gupta Vice President- Legal, Company Secretary & Compliance Officer ACS No: 14545 Encl: A/a
Registered & Service Office : Umang Tower, 5th Floor, Mindspace, Off. Link Road, Malad (W), Mumbai 400 064, Maharashtra. T 022- 42497000 CIN : L51900MH1997PLC108798. Email : customercare@shoppersstop.com Website: www.shoppersstop.com
Toll Free No.:1800-419-6648 (9 am to 9 pm).
Shoppers Stop Limited
PERFORMANCE HIGHLIGHTS Q2 FY24
1
1 KEY HIGHLIGHTS
2 STRATEGIC PILLARS
3 FINANCIALS
2
MARKET OUTLOOK
Customer
Industry
Omni Channel
Expansion
– Consumers increasingly
prefer branded garments, driven by buoyant corporate activity(1)
– Increasing Formal Retail
in Value segment. Offers Customer better choices and “value for money”
– With onset of the festive / wedding season, industry expects demand should improve materially in the third quarter (~35% of annual revenues)(1)
– Good Movies often
complement increase in footfall in malls. Retail grew in August owing to blockbuster movies
– 77 per cent of Indian
shoppers prefer to shop from an omnichannel brand
– Big Mall developers bet on smaller cities with an aspiring customer base
– Fast fashion categories seeing higher traction on Online platforms
– New mall development meeting Global design standards
(1) CRISIL – Mint Sep 23, 23
3
Q2 HIGHLIGHTS
– Sales Flat at Rs 1,271 Crs due to combination of shifting of Pujo (2.7 % of Sales) and
softer demand
– ATV +5% (Rs 4,383 from Rs 4,179), ASP +5% (Rs 1,539 from Rs 1,466) led by
premiumization. Items per Ticket (IPT) increased by 1%
– First Citizen contributed 77%, Sales Mix from Repeat 64% and New enrollment 13%
– Non-Apparel +4%, led by handbags +14%, Luggage +5%, Footwear +5%
– Beauty outperformed, +6% led by Fragrance +20%; Strong Customer engagement with
240k Makeovers
– Opened 4 Departmental, 3 Beauty and 4 Intune Stores with area addition of 1.35 lacs
sq ft, to continue investing in growth
4
4
Q2 IN NUMBERS
Financials
Revenue
EBITDA
PBT
PAT
Rs 1,271 Crs
Rs 41 Crs
Rs (2) Crs^
Rs (3 Crs)^
(Non GAAP)
Flat
3.7% of Sales
(0.2%) of Sales
(0.2%) of Sales
Expansion and Renovation
– 11 Stores Opened
4 Department + 3 Beauty + 4 Intune
– 19 Under Fit-out
6 Department + 6 Beauty + 7 Intune
– Renovated
1 Department store
– Capex
Rs 46 Crs, Continue to invest in growth
^Includes Rs.5 Crs provided for stocks damaged under fire in Delhi, though confident of receiving nearly full amount from Insurance co
5
5
H1 IN NUMBERS
(Non GAAP)
Financials
Revenue
EBITDA
PBT
PAT
Rs 2,513 Crs
Rs 99 Crs
Rs 17 Crs^
Rs 11 Crs^
+2%
4.4% of Sales
0.8% of Sales
0.5% of Sales
Expansion and Renovation
– 20 Stores Opened
4 Department + 1 HomeStop + 9 Beauty + 6 Intune
– Renovated
4 Department + 1 HomeStop Store
– Capex
Rs 89 Crs, Continue to invest in growth
^Includes Rs.5 Crs provided for stocks damaged under fire in Delhi, though confident of receiving nearly full amount from Insurance co
6
6
QUARTERLY TREND
Non GAAP
(Rs in Crs)
Sales
1070
785
1270
1271
Margin
37.0%
35.0%
37.1%
36.7%
350
243
416
413
500
400
300
200
100
0
Q2FY20 Q2FY22 Q2FY23 Q2FY24
Q2FY20 Q2FY22 Q2FY23 Q2FY24
EBITDA
5.0%
0.2%
47
1
6.7%
75
3.7%
41
Q2FY20 Q2FY22 Q2FY23 Q2FY24
PBT
2.8%
32
-3.3%
-31
-6.4%
-44
-0.2%
-2
Q2FY20 Q2FY22 Q2FY23 Q2FY24
35
25
15
5
-5
-15
-25
-35
-45
5.0%
0.0%
-5.0%
-10.0%
-15.0%
-20.0%
-25.0%
-30.0%
1500
1400
1300
1200
1100
1000
900
800
700
600
500
400
300
200
100
0
30
-70
39.0%
37.0%
35.0%
33.0%
31.0%
29. 0%
20. 0%
15.0%
10.0%
5.0%
0.0%
-5.0%
-10.0%
-15.0%
-20.0%
-25.0%
-30.0%
-35.0%
-40.0%
-45.0%
-50.0%
-55.0%
-60.0%
-65.0%
-70.0%
7
7
GAAP
Sales
845
632
1008
1025
1500
1400
1300
1200
1100
1000
900
800
700
600
500
400
300
200
100
0
QUARTERLY TREND
41.4%
350
600
500
400
300
200
100
0
Margin
38.2%
241
(Rs in Crs)
41.2%
40.7%
415
417
Q2FY20 Q2FY22 Q2FY23 Q2FY24
Q2FY20 Q2FY22 Q2FY23 Q2FY24
EBITDA
21.9%
18.4%
17.4%
16.6%
155
138
175
170
250
200
150
100
50
0
25.0%
23.0%
21.0%
19.0%
17.0%
15.0%
13.0%
11.0%
9.0%
7.0%
5.0%
PBT
2.4%
24
0.2%
2
-3.5%
-30
-0.6%
-4
Q2FY20 Q2FY22 Q2FY23 Q2FY24
Q2FY20 Q2FY22 Q2FY23 Q2FY24
-50
45 .0%
43 .0%
41.0%
39.0%
37.0%
35.0%
33.0%
0.0%
-10.0%
-20.0%
-30.0%
-40.0%
-50.0%
8
OPERATIONAL KPIs
Items per Txn. (Nos.)
+1%
3.2
3.1
3.2
2.8
0.0
6000
5900
5800
5700
5600
5500
5400
5300
5200
5100
5000
4900
4800
4700
4600
45 00
4400
43 00
4200
4100
4000
3900
3800
3700
3600
3500
3400
3300
3200
3100
3000
2900
2800
2700
2600
2500
2400
2300
2200
2100
2000
1900
1800
1700
1600
1500
1400
1300
1200
1100
1000
900
800
700
600
500
400
300
200
100
0
ATV (Rs/-)
+5%
3274
3927
4179
4383
Q2FY20 Q2FY22 Q2FY23 Q2FY24
Q2FY20 Q2FY22 Q2FY23 Q2FY24
ASP (Rs/-)
+5%
1228
1318
1466
1539
2000
1900
1800
1700
1600
1500
1400
1300
1200
1100
1000
900
800
700
600
500
400
300
200
100
0
(Offline Only)
9
Q2FY20 Q2FY22 Q2FY23 Q2FY24
1 KEY HIGHLIGHTS
2 STRATEGIC PILLARS
3
FINANCIALS
10
STRATEGIC PILLARS
9.5M
Rs 184 Crs
Rs 215 Crs
Additions in Q2
4 Dept 3 Beauty 4 Intune
FIRST CITIZEN
PRIVATE BRANDS
BEAUTY
EXPANSION
77%
14%
16%
SALES CONTRIBUTION
11
FIRST CITIZEN
Sales contribution: – Overall – New members – Repeat
77% 13% 64%
Black Card Members : – Contribution – ATV – Members Spend – Sales Growth
12% to Overall Sales 2X of First Citizen 4X of First Citizen +32%
Customer Engagement :
– 2.3X higher response rate for personalized campaigns
– Season launch with curated trend callouts under ‘Workwear Redefined’ – Shopping : Exclusive hours during Onam, Rakshabandhan & EOSS
12 Viviana, Thane 12
PRIVATE BRANDS
Sales
Rs.184 Crs
– PB Contribution (sustained at LY levels)
– Overall – Apparels
14% 21%
– Strong growth continues in Indianwear, Haute Curry +38%
– Sanya X Kashish campaign being planned for the Wedding/festive
Season
– Price-points sharpened to driver higher volume
Sales and Contribution %
14%
12%
15%
14%
192
184
126
109
18%
16%
14%
12%
10%
8%
6%
4%
2%
0%
Q2FY20 Q2FY22 Q2FY23 Q2FY24
13
13
INTUNE BUSINESS UPDATE
– Added 4 stores during the quarter, Total Store count 6 as on date
– Cluster based expansion in Hyderabad, Bangalore, Mumbai and Pune
– Store size Avg 5,000 Sq ft, area addition 20K during the quarter
Key Insights
– Consumer Feedback – Quality and Post wash Confidence
–
Families with Kids are the predominant buyers
– Women’s Indianwear is the dominant anchor category driving the family purchase
– Above par Contribution from Formal and Casual Shirts led to Menswear productivity
– Higher than average IPT, driving Sales
14 14
INTUNE BUSINESS UPDATE
− Sales of Rs 8 Crs; Store EBITDA 10%+
− Robust productivity - SPSF of Rs 14K+, Avg. Annual Revenue per store of Rs 7 Crs
− ASP of Rs 450/- driven by Sharp pricing and Table offers
− Items per Ticket (IPT) at 3.6 driving ATV of Rs 1,642/-
Expansion
− Planned to open 18 stores in H2FY24
− Avg Capex of Rs 1800/- sq ft
15 15
New Intune Stores
Xperia, Dombivali Mumbai
L&T, Hyderabad
Hinjewadi, Pune
RMZ Galleria, B’lore
16
BEAUTY
(Vs Q2 FY23)
Sales
Rs.215 Crs.
+15%
Rs.197 Crs.
+6% (excl. Distribution)
– Strong customer engagement with 240K Makeovers, Conversion 56%
and Sales generated Rs 42 Crs
– Strong traction during Showstopper Campaign +12%
– Launched SSBeauty Store at Ambience Mall, Gurugram
Dwarka, New Delhi
– Upcoming events – NARS Launch, Singles Day and Block Friday
– Planned to open 7 stores in H2FY24 (2 SS Beauty and 5 EBOs)
Beauty Business Network
Channel
Format
Offline
Online
*incl. Shop in Shops
Department stores* EBOs (incl. SSBeauty) Distribution Shoppersstop.com SSBeauty.in ELCACosmetics.in Amazon
Store count 159 87 292
15%
163
Sales and Contribution %
17%
15%
16%
186
197
133
Q2FY20 Q2FY22 Q2FY23 Q2FY24
20%
15%
10%
5%
0%
-5%
-10%
17
BEAUTY DISTRIBUTION
Sales
Rs 23 Crs; EBITDA Positive
− Distribution network expanded to 292 doors
− Launched Armani Fragrances with 9 retailers and across 125 doors
− Brands portfolio expanded with onboarding;
– Skin care brand “FRE”
– Makeup range from “Prada” and “Valentino”
Bandra
18
New Store – SSBeauty @ Ambience Mall, Gurugram
19
New Beauty Store @ Phoenix Millennium, Pune
20
HOME STOP
Sales
Rs 22 Crs; Store count 7
– Improving Sales trend Month on Month
– Store size optimisation to improve productivity
–
Introduces Experiential shopping categories e.g. Massage chairs,
Live Plants etc.
– Bill Buster offers to drive Volumes, Celebrity and Customer
engagements
HomeStop, Saket
21
21
EXPANSION
Store Footprint as on 30th Sept23
Format
Store count
Department Stores
Beauty Stores
Intune
Home Stop
Airport Doors
102
87
6
7
22
Investments (Rs In Crs)
Q2 FY24
New Stores and Renovation
Technology/Others
Total
43
3
46
224 Stores 4.0M sq.ft.#
# Carpet area
22
22
EXPANSION Way Forward
Additions
Store
FY23
H1
H2
FY24
FY25
FY26
Total
Department
Beauty
SSBeauty
EBOs
Intune
HomeStop
Total Stores
98
85
10
75
7
190
11
7
2
5
18
4
9
2
7
6
1
20
36
15
16
4
12
24
1
56
15
27
15
12
60
7
109
15
27
15
12
80
10
132
Expected Investment of circa Rs 300 Crs on annual basis
45
70
34
36
164
18
297
Area (Mn Sq ft)
FY26
1.15
0.05
0.04
0.01
0.80
0.11
2.10
143
155
44
111
164
25
487
(Above exclude 22 Airport stores existing as on 30th Sept23)
23
New Store – Dept Store @Forum Prestige mall, Kochi
24
New Store – Dept Store @Phoenix Padmavathi mall, Guntur
25
New Store – Dept Store @Phoenix Millennium, Pune
26
New Store – Dept Store @ Prayagraj
27
Renovated Store @ Manupasna, Jaipur
28
1
KEY HIGHLIGHTS
2 STRATEGIC PILLARS
3 FINANCIALS
29
KPI PERFORMANCE – Q2 Vs Q2FY23
Flat
(40 bps)
(45%)
Sales
Gross Margin
EBITDA
Non GAAP
1271
GAAP
1025
413
417
+2%
(50 bps)
41
170
(3%)
(Rs Crs)
30
30
KPI PERFORMANCE – H1 Vs H1 FY23
+2%
(30 bps)
(31%)
Sales
Gross Margin
EBITDA
Non GAAP
2513
GAAP
2007
829
832
+3%
(20 bps)
99
350
2%
(Rs Crs)
31
31
FINANCIALS Q2 FY24
Particulars
Rs. in Crs.
Gross Revenue
Net Revenue
Other Income
Total Revenue
Margin
Margin%
Non - GAAP Financials
GAAP Financials
FY24
1271
1123
22
1145
413
FY23
1270
1121
20
1140
416
Gr%
0%
0%
11%
0%
-1%
FY24
1149
1025
11
1036
417
FY23
1133
1008
4
1012
415
Gr%
1%
2%
172%
2%
0%
36.7%
37.1%
(40 Bps) 40.7%
41.2% (50 Bps)
Operating Exp.
393
361
EBITDA
Depreciation
Finance Cost
PBT
41
33
3
5
75
36
5
34
9%
-45%
-7%
-45%
-85%
257
170
108
55
7
244
175
93
51
31
5%
-3%
17%
7%
-76%
Previous years numbers are regrouped/rearranged wherever necessary
32
32
BALANCE SHEET
Particulars (Rs. In Crs.)
Net worth Loan Fund Total Liabilities Fixed Assets + Lease Deposit Investments Inventory* Other Assets Total Current Assets Trade Creditors Goods* Others Total Current Liability Net Current Assets Total Assets Previous years numbers are regrouped/rearranged wherever necessary
Sept’23 787 110 897 838 34 1652 525 2058 1705 446 2152 -94 897
Mar’23 765 104 869 795 77 1488 525 1883 1539 475 2015 -131 869
Net Cash
Rs. in Crs
Cash & Investments
Loan
Net Debt
11
110
99
*Includes ROR Inventory of Rs 1,116 Crs and Creditors of Rs 1,439 Crs in FY24
and Rs 923 Crs and Creditors of Rs 1,240 Crs in FY23
33
33
CASH FLOW
Particulars Cash Profit from Operations (after tax) Changes in Working Capital Cash generated from Operations Fixed Assets /Reduction in Capex Creditors* Cash generated from Operations Redemption of Investments (Net) Cash post Investing Activities ESOP Interest & Finance Cost Loans Repayment Net Increase/(decrease) in Bank Balance
*Includes Security Deposit of Rs. 21 Crs for New stores
Sept’23 94 -59 35 -103 -67 43 -24 9 -6 6 -15
Mar’23 -17 124 106 -120 -13 -24 -37 2 -19 44 -9
34
34
WAY FORWARD
Customer
– Focus on personalization of consumer experience
through usage of deep data and AI
– Build Our Store as a “Wedding destination” during
the coming quarters
Brands
– Premiumization of brands in non apps to continue
– Market segmenting to identify strong regional
brands and drive them in specific categories
Expansion
Beauty
– Retail expansion to continue in “Full Scale”
– Increase depth to gain market share; grow beyond
– Plan meticulously to open stores for the balance
metro cities
period as scheduled
– Targeted Growth based Customized communication
–
Intune expansion of 20+ stores in H2
– Maximize opportunity during festive season
Omni
–
Investments to continue in beauty.com
– Geo targeted events for Festive
Global SS Beauty
– Capitalize Launch of NARS
– New business on the accelerated growth trajectory
35
ANNEXURES
FINANCIALS Q2 FY24
Gr%
Non GAAP
11% 0% -1%
Particulars Rs. in Crs. Gross Revenue Net Revenue Other Income Total Revenue Margin Margin% Operating Exp. EBITDA Depreciation Finance Cost PBT Exceptional Item/OCI^ PBT(Adj.) Tax -90% PAT -111% Previous years numbers are regrouped/rearranged wherever necessary
FY24 1149 1025 11 1036 417 (40 Bps) 40.7% 257 170 108 55 7 5 2 1 2
FY24 1271 1123 22 1145 413 36.7% 393 41 33 3 5 7 -2 1 -3
FY23 1270 1121 20 1140 416 37.1% 361 75 36 5 34 2 32 7 25
9% -45% -7% -45% -85% 256%
GAAP FY23 1133 1008 4 1012 415 41.2% 244 175 93 51 31 7 24 7 18
Gr% 1% 2% 172% 2% 0% (50 Bps) 5% -3% 17% 7% -76% -22% -91% -90% -91%
Adjustment in Net Profit PBT (as per Non GAAP) Lease Rent (Non-GAAP) Finance costs Depreciation on ROU Assets Remeasurement of leases life Others PBT (as per GAAP)
GAAP Adj. -2 -122 52 72 -7 0 2
^Includes Rs.5 Crs provided for stocks damaged under fire in Delhi, though confident of receiving nearly full amount from Insurance co
37
37
FINANCIALS H1 FY24
Non GAAP
Particulars Gr% Rs. in Crs. Gross Revenue 2% Net Revenue 2% Other Income 26% Total Revenue 3% Margin 1% Margin% (30 Bps) Operating Exp. 9% EBITDA -31% Depreciation 0% Finance Cost -45% PBT -58% Exceptional Item/OCI^ 445% PBT(Adj.) -74% Tax -62% PAT -78% Previous years numbers are regrouped/rearranged wherever necessary
FY24 2513 2216 45 2261 829 37.4% 775 99 65 6 28 11 17 6 11
FY23 2460 2169 36 2205 817 37.7% 711 142 65 11 66 2 64 16 48
GAAP FY23 2190 1950 9 1960 813 41.7% 479 344 177 103 64 7 56 16 40
Gr% 3% 3% 88% 3% 2% (20 Bps) 4% 2% 20% 6% -56% -29% -60% -62% -59%
FY24 2252 2007 18 2024 832 41.5% 500 350 213 109 28 5 23 6 16
Adjustment in Net Profit PBT (as per Non GAAP) Lease Rent (Non-GAAP) Finance costs Depreciation on ROU Assets Remeasurement of leases life Others PBT (as per GAAP)
GAAP Adj. 17 -240 103 142 -10 0 23
^Includes Rs.5 Crs provided for stocks damaged under fire in Delhi, though confident of receiving nearly full amount from Insurance co
38
38
224 S t o r e s
9.5M F I R S T C I T I Z E N S
800+ B R A N D S
14% Mix P R I V A T E B R A N D S
4.0 M S Q U A R E F E E T A R E A
16% Mix B E A U T Y
55 C I T I E S
13.4 Mn C U S T O M E R E N T R Y i n Q 2
18.9K ( 1 ) T A L E N T P O O L
As at 30th Sept’23
HomeStop, Dehradun
1 . I n c l u d e s B r a n d s t a f f
39
DISCLAIMER
Certain statements in this release concerning our future growth prospects are forward-looking statements within the meaning of applicable securities laws and regulations, and which involve number of risks and uncertainties, beyond the Control of the company, that could cause actual results to differ materially from those in such forward-looking statements The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding Fluctuations in earnings, our ability to attract and retain highly skilled professionals, political instability, legal cost advantage, wage increases, our ability to attract and retain highly skilled professionals, political instability, legal restrictions on raising capital or acquiring companies outside India, and unauthorized use of our intellectual property and General economic conditions affecting our industry.
Shopper’s Stop Ltd. may, from time to time, make additional written and oral forward looking statements, including our reports to shareholders. The Company does not undertake to update any forward-looking statement that may be made from time to time by or on behalf of the company. The Company also expects the media to have access to all or parts of this release and the management’s commentaries and opinions thereon, based on which the media may wish to comment and/or report on the same. Such comments and/or reporting maybe made only after taking due clearance and approval from the Company’s authorized personnel. The Company does not take any responsibility for any interpretations/ views/ commentaries/reports which may be published or expressed by any media agency, without the prior authorization of the Company’s authorized personnel.
In case of any clarifications please contact on investor@shoppersstop.com
Press Release for immediate distribution
Shoppers Stop reports revenue of Rs 1,025 Cr and EBITDA of Rs 170 Crs in Q2FY24
– Beauty outperformed with +6% growth led by Fragrance +20%; Contribution to Total Sales 16% – Beauty Distribution network expanded to 292 Doors, added Skincare brand “FRE” and Makeup range from
“Prada” and “Valentino”
– Private brand Mix at 14% and apparels Mix at 21%, Last Year levels sustained –
Investment in growth continues with Capex of Rs 46 Crs, added 4 Department, 3 Beauty and 4 Intune stores during the quarter
Mumbai, October 18, 2023: Shoppers Stop Ltd. one of India’s leading premier fashion and beauty brands retailer, has declared its results for the quarter ended 30th September 2023.
Key financial highlights for Q1 FY24
Rs in Crs.
Sales Gross Margin EBITDA PBT^ PAT^
Q2FY24 Rs 1,025 Cr 40.7% Rs 170 Cr Rs 2 Cr Rs 2 Cr
GAAP Q2FY23 Rs 1,008 Cr 41.2% Rs 175 Cr Rs 24Cr Rs 18 Cr
Growth%
2% (50Bps) (2.8%)
Q2FY24 Rs 1,271 Cr 36.7% Rs 41 Cr (Rs 2 Cr) (Rs 3 Cr)
Non-GAAP Q2FY23 Rs 1,270 Cr 37.1% Rs 75 Cr Rs 32 Cr Rs 25 Cr
Growth% Flat (40Bps) -45%
^Includes Rs.5 Crs provided for stocks damaged under fire in Delhi, though confident of receiving nearly full amount from Insurance co
Management Comments:
Commenting on the Q2FY24 results, Mr. Kavindra Mishra, Executive Director and CEO, Shoppers Stop Ltd, said, “Shoppers Stop reported impressive financial results, despite challenging market conditions and shifting of Pujo from Q2 to Q3 this fiscal. We have witnessed a strong pick-up in the Beauty businesses and consistent performance from non-apparels. The premiumization has been sustained across categories resulting into 5% growth in Average Selling Price (ASP) and 1% growth in Items per Ticket (IPT) compared to the corresponding quarter of FY23. Net profits for the quarter were affected due to muted demand in Apparels, partially offset by growth in Non-Apparels.
As we enter the Festive Season, we anticipate a rebound in discretionary spend, propelling the company’s growth trajectory further in the second half. We remain committed in enhancing the value proposition, strongly believe in ensuring an elevated shopping experience to our customers besides improving our operational efficiency. We continue to focus in pursuing our Strategic Pillars through expansion of new stores, increasing our loyal members, increasing our contribution on both Private and Beauty verticals. The growth prospects of both the Indian economy and the fashion apparel expected to be positive and we are determined to leverage our robust brand portfolio to drive consistent, sustainable growth.
Performance of strategic pillars in Q2FY24:
– First Citizen Loyalty Customers – Our First Citizen Members contributed 77% of the overall sales, out of which 64% were repeat and 13% New members. The Unique members shopped during the quarter increased by 3%. For our premium Black card members, the Average Transaction Value (ATV) was 2X and members spend was 4X of the First Citizen
– Private Brands – Private Brands sales were at Rs 184 Cr with contribution sustaining at Last year levels of 14% to the total Sales and 21% on the apparel’s sale. Indian wear continues strong growth trajectory. As part of Festive preparedness, added newer ranges for the Wedding/festive Season. Launched “Sanya X Fratini” Campaign with Bollywood actress Sanya Malhotra. Campaign “Sanya X Kashish” for Women's wear is being launched in October
– Beauty – Beauty category Sales were at Rs.197 Crs, remained as the fastest growing category contributing 16% to the overall sales with Fragrance growing by +20%. Our renewed customer engagement with 240K makeovers activities generated Rs 42 Cr of revenue at 56% conversion ratio
–
Intune - We launched INTUNE, a value Fashion Store on June 2, 2023. With 100% in-house assortment, INTUNE brings to the fore fresh, quality fashion for the cool-spirited customers at shockingly accessible prices. We have opened 6 Stores as on date (4 during the quarter) and sales during the quarter is Rs.8 Crs with Sales per sq ft circa Rs.14,000. The initial customer feedback has been extremely positive
– Beauty Distribution – Our 100% subsidiary Global SS Beauty Brands Limited, has reached breakeven in the last quarter itself, Sales of Rs 23 Crs in this Qtr. We are extremely positive on the beauty distribution business with the launch of NARS and Armani in L’Oréal International Division in October
– Store Expansion – The Company has been aggressive in its store expansion to increase its national footprint. We launched 4 department stores, 3 beauty stores and 4 Intune stores in this quarter. Overall, the company spent a capex of Rs 46 Crs. Our commitment to invest in New Stores will remain unchanged and plan to open 15 Departmental Stores during the year.
Note:
We have published a detailed Non-GAAP and GAAP Income Statement. Our non-GAAP measures are not meant to be considered in isolation or as a substitute for comparable GAAP measures and should be read only in conjunction with our consolidated financial statements prepared in accordance with GAAP.
About Shoppers Stop Limited: Shoppers Stop Ltd. is the nation's leading premier retailer of fashion and beauty brands established in 1991. Spread across 102 department stores, the Company also operates 7 premium home concept stores, 87 Specialty Beauty stores of M.A.C, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, SS Beauty, 6 Intune stores and 22 Airport doors, occupying area of 4.0 M sq. ft. Shoppers Stop is home to one of the country's longest running and most coveted loyalty program 'First Citizen'. The Company's one- of-a-kind shopping assistance service, 'Personal Shopper' is revolutionizing the way Indian’s shop, bringing more value, comfort, and convenience to customer experiences. The brand's diversified Omni channel offering spans over 800+ recognized and trusted brands across an incomparable range of products that together serve our overarching objective of delivering customer delight.
For more information, contact: Shoppers Stop Ltd Rohit Trivedi (P) + 91- 9322672437 (E) rohit.trivedi@shoppersstop.com
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