Max India Limited

rs,

dra (E), Mumbai — 400051 Department of Corporate Services, BSE Limited, Phiroze Jeejeebhoy Towers, Dalal Street, Mumbai — 400 001 NSE Scrip Symbol: MAXIND BSE Scrip Code: 543223 Sub: Investor

12 billion

Nomura • Our latest bet is on the fast-emerging Senior Care space in India, which is already a $10-12 billion market: ― Fastest growing age segment in India – from 130mn at 8% of population to estimated 20% o

8%

, which is already a $10-12 billion market: ― Fastest growing age segment in India – from 130mn at 8% of population to estimated 20% of population by 2050 ― Expected demand for senior’s residences in I

20%

llion market: ― Fastest growing age segment in India – from 130mn at 8% of population to estimated 20% of population by 2050 ― Expected demand for senior’s residences in India is expected to be 12X of t

12X

ated 20% of population by 2050 ― Expected demand for senior’s residences in India is expected to be 12X of the current supply ― Healthcare spends of senior household are 3-4X of others - driven by increa

4X

in India is expected to be 12X of the current supply ― Healthcare spends of senior household are 3-4X of others - driven by increased life expectancy and nuclear families • Leveraging our core capabili

Rs. 530

d fall management • Steady financial performance and well capitalized to pursue the scale-up with ~Rs. 530+ crores of assets; ― Revenue at Rs 101 Cr in H1FY24. EBITDA loss at Rs 5 Cr in H1FY24 vs gain of

Rs 101

ormance and well capitalized to pursue the scale-up with ~Rs. 530+ crores of assets; ― Revenue at Rs 101 Cr in H1FY24. EBITDA loss at Rs 5 Cr in H1FY24 vs gain of Rs 6 Cr in last year, which includes expen

Rs 5

ue the scale-up with ~Rs. 530+ crores of assets; ― Revenue at Rs 101 Cr in H1FY24. EBITDA loss at Rs 5 Cr in H1FY24 vs gain of Rs 6 Cr in last year, which includes expenses on Phygital Platform growth

Rs 6

+ crores of assets; ― Revenue at Rs 101 Cr in H1FY24. EBITDA loss at Rs 5 Cr in H1FY24 vs gain of Rs 6 Cr in last year, which includes expenses on Phygital Platform growth initiatives of Rs 8 Cr in CY

Rs 8

gain of Rs 6 Cr in last year, which includes expenses on Phygital Platform growth initiatives of Rs 8 Cr in CY 3 Executive summary • Max group, a leading conglomerate has a history of spotting early

Rs 120

America’s largest Life Insurer, New York Life • 4th Largest Private Life Insurer with an AUM of ~ Rs 120K+ Crore; ~10% private market share; 48 lakhs + active customers; ~8,500 point of sales across c

“How this works is… We will reach Seniors at multiple “moments of truth”.”

Balance from Customers collections

1

Model Care Homes and Memory Care Homes Details

1

Stay - Long

1

Balance from Customers collections

~Rs 770crore 15-17% 57% 27 Noida Phase I – External & Internal finishing work Lift Lobby Wall Tiling Option R2 External Paint Colour Shade Common Area Flooring 28 Noida Phase I – Construction on track, Top floor slab completed for all residences Oct’23 Oct’23 29 For future projects, Antara shall focus only on our core strengths of Design, Sales & Marketing and Operations Land acquisition 25-40% Design and architecture 5-8% Construction 35-50% Sales & Mktg 5-7% Operations NA Project management 10-12% IRR 20-25% ▪ Access / ownership of low-cost land ▪ Land related legal expertise ▪ Experience with construction of senior living / functional spaces ▪ Experience in construction of large residential / functional facilities ▪ Strategic procurement related partnerships to optimize costs ▪ Access to low cost, quality labour ▪ Designing detailed project workplan with milestones ▪ Ensuring on - track progress against plan ▪ De-bottlenecking issues regarding labour/ material procurement, etc. ▪ De

Stay - Long

Short Location Care Homes Memory Care Homes 30 40 37 (25% double occupancy) 50 (25% double occupancy) 33 45:55 80:20 Located in high hospital density areas Located in city outskirts Care homes/memory care homes – encouraging trends and outlook • Consistent increase in leads • ~50% enquirers for understanding the product • ~20-25% of all our leads are qualified 01 Market Interest and Curiosity • Unit break-even at 45-50% occupancy • Gurgaon achieved break-even in Mar’22 03 Unit Economics • 3-4 Star hotels around our Care Homes are priced from Rs 3,000-7,000 with breakfast • Our pricing of Rs 4,000-6,000 includes all meals, access to care givers and doctor 05 Unmatched Offering 34 02 Competition • Increasing interest in this category from small hotels as well as existing players – especially for Short term stays 04 Show & Tell Inspires Confidence • ~65-70% conversion from visits • ~15-30% conversions coming from hospital channel • Peak occupancy achieved of ~64% in Gurgaon Care Home (CH)