FSN E-Commerce Ventures Limited

rs,

ational Stock Exchange of India Limited BSE Limited Symbol: NYKAA Scrip Code: 543384 Dear Sirs, Subject: Investor Presentation We are enclosing the Investor Presentation for the quarter and nine

Rs. 45,279

5 Fashion 6 Financial Performance 2 Performance Highlights 3 Q3FY25: Performance Snapshot Rs. 45,279 mn GMV [25% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs.

25%

ancial Performance 2 Performance Highlights 3 Q3FY25: Performance Snapshot Rs. 45,279 mn GMV [25% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs

Rs. 22,672

formance 2 Performance Highlights 3 Q3FY25: Performance Snapshot Rs. 45,279 mn GMV [25% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 26

27%

Q3FY25: Performance Snapshot Rs. 45,279 mn GMV [25% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% Y

Rs. 9,911

279 mn GMV [25% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, w

Rs. 1,408

5% YoY] Rs. 22,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion r

Rs. 264

2,672 mn Revenue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion remains resil

30%

enue from Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion remains resilient Be

42%

Operations [27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion remains resilient Beauty 32%

51%

[27% YoY] Gross Profit EBITDA PAT Rs. 9,911 mn Rs. 1,408 mn Rs. 264 mn +30% YoY +42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion remains resilient Beauty 32% YoY 30% Y

32%

+42% YoY +51% YoY 4 Q3FY25: Beauty growth accelerating, while Fashion remains resilient Beauty 32% YoY 30% YoY 87,161 67,163 Fashion 8% YoY 10% YoY 27,673 25,094 25,696 33,899 GMV (Rs mn)

“No representation, warranty or undertaking, express or implied, is made or assurance given that such statements, views, projections or forecasts in the Presentation, if any, are correct or that any objectives specified herein will be achieved.”

Notes

2

Notes

1. 2. Branding Media & Production Cost is not considered for Contribution Profit as it is not allocable, and its benefit accrue over long term Includes GCC business and international business 36 EBITDA margin expansion of 69 bps YoY Margin (as % of revenue) Q3FY25 Q3FY24 5.5% 43.7% 42.5% 119 bps 9.2% 9.6% 13.3% 2.6% 12.2% 2.4% 12.3% 12.9% 38 bps -115 bps -25 bps 51 bps 6.2% Q3FY24 EBITDA Margin Gross Profit Fulfilment expense Marketing expense S&D expense Other expenses* Q3FY25 EBITDA Margin • Strong beauty owned brands performance • Higher LBB marketing income and service related income • Higher share of featured brands in Superstore • Better regionalization strategy • Lower pre-delivery leakages in fashion • Accelerated new customer acquisition in beauty • Scale efficiencies • Investment in brand awareness and category building in beauty • Campaign and event related expenses * Other expenses include employee benefit and G&A expense 3737 Focus on capital efficiency, resulting in consi

Notes

1. 2. 3. 4. Fulfilment expenses include freight, payment gateway charges, warehouse off-roll manpower, warehouse operation expenses and packaging expenses Branding Media & Production Cost is not considered for Contribution Profit as it is not allocable, and its benefit accrue over long term Selling and distribution expenses include BA/BDE cost, 3P channel commission, distributor expenses and customer care service charges Includes GCC business and international business Total4 92,289 26% 47,066 25% 47,176 23% 20,290 4,534 5,346 1,094 9,315 6,786 2,529 43.1% 9.6% 11.4% 2.3% 19.8% 14.4% 5.4% 43 Key Operational Metrics Particulars Visits Beauty Fashion Orders Beauty Fashion AOV Beauty Fashion AUTC Beauty Fashion Unit mn mn mn mn Rs Rs mn mn Q3FY25 Q3FY24 401 169 15.0 2.1 2,127 4,901 14.8 3.1 311 157 11.6 2.1 2,121 4,681 11.7 2.9 YoY 29% 7% 30% 0% 0% 5% 26% 4% 4444