Hero MotoCorp Limited

rs,

400 051 Scrip Code: HEROMOTOCO The Secretary, BSE Limited 25th Floor, Phiroze Jeejeebhoy Towers, Dalal Street, MUMBAI - 400 001 Scrip Code: 500182 Sub: Presentation – Analyst / investor meet

14.1%

Elevated Customer Experience Financial Performance Festive: Highest ever sales EBITDA Margin 14.1% Increase in market Cap 80% PAM Revenue ₹ 5,000 Cr Footnote: EBIDTA Margin for Q2FY24, PAM (Pa

80%

Financial Performance Festive: Highest ever sales EBITDA Margin 14.1% Increase in market Cap 80% PAM Revenue ₹ 5,000 Cr Footnote: EBIDTA Margin for Q2FY24, PAM (Parts, Accessories, and Merchand

₹ 5,000

mance Festive: Highest ever sales EBITDA Margin 14.1% Increase in market Cap 80% PAM Revenue ₹ 5,000 Cr Footnote: EBIDTA Margin for Q2FY24, PAM (Parts, Accessories, and Merchandise) revenue for FY23,

3.2 Lakh

remium with the legend, Karizma Launch event: The biggest yet Peak Viewers: 26,268 Live Views: 3.2 Lakh 12X Uplift in search Trended on Google Search A launch with many firsts 13,600 Bookings 1,

12X

the legend, Karizma Launch event: The biggest yet Peak Viewers: 26,268 Live Views: 3.2 Lakh 12X Uplift in search Trended on Google Search A launch with many firsts 13,600 Bookings 1,500 +

90%

Delivered Next-Gen UX 1.3 Mn website visits Next-gen social conversation 137k conversations (90% +ve) Hyperlocal across 100% dealers 25k+ enquiries generated Data driven multi- channel marketi

100%

Mn website visits Next-gen social conversation 137k conversations (90% +ve) Hyperlocal across 100% dealers 25k+ enquiries generated Data driven multi- channel marketing 30k+ enquiries generated

rs 25

e visits Next-gen social conversation 137k conversations (90% +ve) Hyperlocal across 100% dealers 25k+ enquiries generated Data driven multi- channel marketing 30k+ enquiries generated Be the Futu

25%

/80-17 Be the Future of Mobility Create | Collaborate | Inspire 12 12 “Premiumizing” the Core +25% contribution from Range 23% CONTRIBUTION TO MIX 16% CONTRIBUTION TO MIX 34% CONTRIBUTION TO

23%

ity Create | Collaborate | Inspire 12 12 “Premiumizing” the Core +25% contribution from Range 23% CONTRIBUTION TO MIX 16% CONTRIBUTION TO MIX 34% CONTRIBUTION TO MIX 59% CONTRIBUTION TO MIX

16%

Inspire 12 12 “Premiumizing” the Core +25% contribution from Range 23% CONTRIBUTION TO MIX 16% CONTRIBUTION TO MIX 34% CONTRIBUTION TO MIX 59% CONTRIBUTION TO MIX Be the Future of Mobility

Peak Viewers

1

Live Views

1

Overall booking

1

Online booking

1

Live Views

3.2 Lakh 12X Uplift in search Trended on Google Search A launch with many firsts 13,600 Bookings 1,500 + Delivered Next-Gen UX 1.3 Mn website visits Next-gen social conversation 137k conversations (90% +ve) Hyperlocal across 100% dealers 25k+ enquiries generated Data driven multi- channel marketing 30k+ enquiries generated Be the Future of Mobility Create | Collaborate | Inspire 10 440CC OIL-COOLED ENGINE MAX TORQUE OF 36 Nm @4000 rpm 6 SPEED TRANSMISSION POWERFUL EXHAUST THUMP ALL LED LIGHTINGS THICK FRONT FORKS: 43 MM CONNECTED WITH 36+ FEATURES WIDE FRONT TYRE 110MM WIDE REAR TYRE Modern Roadster 11 125R BEST IN CLASS RIDEABILITY STEEL DIAMOND FRAME, SHOWA SUSPENSION ALL NEW SPRINT EBT ENGINE POWER 11 BHP @7500 RPM TORQUE 10.4 Nm @ 6000 RPM ALL LED LIGHTINGS FIRST IN SEGMENT SINGLE CHANNEL ABS WIDER TYRES 120/80-17 Be the Future of Mobility Create | Collaborate | Inspire 12 12 “Premiumizing” the Core +25% contribution from Range 23% CONTRIBUTION TO MIX 16% CONTRIBUTION TO MIX 34% CO

Online booking

13K 4 per minute Peak Bookings 54% Online Bookings 5,000+ Non Working Hrs Bookings 2.3 million Website Visits 536 Cities Covered Be the Future of Mobility Create | Collaborate | Inspire 40 Our customers have adopted the app and driving monetization 300% Increase in Engagement No. 1 in auto OEM 1 year so far MAU DAU 2020-22 : 165k | 2023 : 1.2 M 2020-22 : 18.3k | 2023 : 131k 263% 209% *Monthly/ Daily Active User Downloads 2020-22 : 8.3 lakhs | 2023 : 3.5 M 141% Be the Future of Mobility Create | Collaborate | Inspire 41 Thank you